M+R Benefits Overview

Manages digital advertising campaign setup, implementation, quality assurance, optimization, reporting, and launch across social, search, display, and video channels. Interprets performance trends, recommends tactical adjustments, coordinates dependencies, supports client discussions, contributes to scoping, identifies creative performance patterns, and coaches junior staff. The role requires direct experience with media buying, ad servers, demand-side platforms, direct-response campaigns, data analysis, project management, and collaborative workflow execution.

Manage and optimize digital advertising campaigns across display, retargeting, video, mobile, SEM, paid social, and Facebook platforms. Responsibilities include media buying, ad trafficking, campaign monitoring, performance analysis, reporting, client strategy, media planning, vendor research, and project coordination. The role requires proficiency in at least two digital advertising disciplines and strong data analysis skills.