Maker Lab Benefits Overview

Lead CRM and mobile growth for a tech client: plan and execute push, email, and in-app campaigns; manage content calendar; coordinate cross-functional content creation and QA; deploy messages and targets; analyze performance with analytics team; and maintain stakeholder expectations and deadlines.

Write and execute compelling campaign copy across digital and offline channels, collaborate with creatives and stakeholders, maintain brand voice, manage timelines, produce scripts and messaging, and ensure quality control across touchpoints.

Execute daily digital advertising campaign setup across APAC, including asset uploads, audience configuration, tracking validation, bulk ad updates, quality audits, scheduling adjustments, and creative coordination. The role uses spreadsheets, macros, and CSV uploads to manage multilingual campaigns efficiently while ensuring accurate tracking and data feeds for analytics.