Faherty Brand Benefits Overview

Leads integrated creative calendars, cross-functional product and go-to-market timelines, milestone tracking, planning sessions, reporting, and process optimization across creative, design, product, retail, visual merchandising, store development, and marketing teams. Identifies risks and dependencies, drives accountability without direct authority, coordinates Native Design partners, and supports strategic initiatives and special projects for Creative Operations leadership.

Manage and grow men's wholesale accounts across the Northeast, drive regional sales performance, develop new business, and lead showroom and market activities. Responsibilities include account strategy, buyer relationships, presentations, trade shows, order and delivery management, sales analysis, forecasting, and cross-functional collaboration. The role requires strong commercial judgment, organization, relationship-building, and travel throughout the territory.

Lead brand strategy, guidelines, community engagement, social media, content, partnerships, experiential marketing, retail and wholesale marketing, and PR. Develop integrated cross-channel campaigns, manage events and budgets, cultivate media and partner relationships, create brand-aligned messaging, and measure performance against brand and sales goals.