bread & Butter Benefits Overview

The Senior Account Executive manages hospitality and travel clients, serves as the client liaison, develops media plans and pitches, builds regional and national media relationships, secures press placements, leads account teams, supports new business proposals, and oversees assistant account executives. The hybrid role involves occasional client travel and may require nights or weekends. Candidates need 3–5 years of post-undergraduate PR experience, preferably in an agency setting.

Manage digital marketing strategy and campaigns for food, beverage, hotel, and travel clients. Plan and optimize paid social, Google, Amazon, email, display, SEO, SEM, and retargeting campaigns; measure performance against KPIs and ROI; conduct conversion experiments; manage client relationships; lead meetings; develop growth strategies; and collaborate with internal teams and vendors on landing pages and user experience.

Manage clients’ social media platforms and influencer programs, developing brand voice, content, campaigns, partnerships, and community engagement. Collaborate with PR, creative, and digital marketing teams to execute strategic social initiatives, analyze campaign performance, identify trends, and respond to audiences in each brand’s voice. The role requires strong writing, editing, relationship-building, creativity, organization, and the ability to manage multiple fast-paced client priorities.