bread & Butter Benefits Overview

Develop and manage influencer marketing strategies and client programming. Build relationships with influencers across major digital platforms, create creative partnerships aligned with client goals, coordinate campaigns, secure meaningful coverage, and serve as a client and internal resource. The role requires close collaboration with digital teams, strong organization, trend awareness, attention to detail, and occasional travel in a hybrid office-based environment.

Coordinates social media and influencer marketing accounts for hospitality, travel, food, and beverage clients. Responsibilities include creating and scheduling content, developing influencer lists, engaging online communities, analyzing insights, coordinating client communications, supporting campaign goals, and producing image and video content. The role is hybrid and office-based, with occasional client travel and occasional nights or weekends to meet deadlines.

Manage clients’ social media platforms and influencer programs across major digital channels. Develop brand voice, social campaigns, content, collaborations, and promotions; cultivate influencer relationships; monitor trends; perform community management; analyze campaign performance; and collaborate with PR, creative, and digital marketing teams. The role is hybrid and may require occasional travel, evening, or weekend work to meet client needs.