AtoB Benefits Overview

Lead the marketing function at AtoB, driving strategy across various marketing channels, building a high-performing team, and accelerating growth through partnerships and lifecycle campaigns.

Lead technical projects for product scaling. Design and maintain APIs and services, ensuring reliability and user experience while collaborating with product teams.

Lead lifecycle marketing strategy and execution in HubSpot, building complex automated email and multi-channel flows. Run A/B tests, analyze engagement and campaign performance, partner cross-functionally, leverage AI tools to scale creative and automation, and maintain high-quality, targeted communications to drive activation, retention, upsell, and advocacy.