Cristina Alaimo and Jannis Kallinikos
Assistant professor (research); professor at Luiss Guido Carli University
Expertise: Qualitative research; research design
Education: The London School of Economics and Political Science; Uppsala University

Cristina Alaimo is assistant professor (research) of digital economy and society at LUISS University, Rome.

Jannis Kallinikos is full professor of organization studies and the CISCO chair in digital transformation and data driven innovation at LUISS University, Rome.

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The lifecycle of a dandelion.
In this book excerpt, our experts distill some essential and recurrent characteristics of how we make and use data.