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The Atlanta tech pulse was a bit quieter last week, but a handful of companies announced new growth initiatives. Find out which names raised new funding rounds and which unicorn is bolstering its executive team. This is the Built In Atlanta weekly refresh. 

MooveGuru pulled in $5M. The Roswell-based proptech startup landed the backing of investors like Victorum Capital with its latest capital raise. With a total of $8.6 million in total funding to date, MooveGuru is building out more solutions that work to simplify the moving process for homeowners. The company is rapidly hiring new additions to its team across engineering, sales and support. [Built In Atlanta]

Atlanta Tech Quote of the Week

“Layr is solving a major challenge that brokerages have faced for 30 years. The Layr platform supports the full lifecycle of the insurance process and we will be introducing new tools and software that will enable wholesalers, MGAs, and carriers to derive value that they never believed they could capture.” — Layr founder and CEO Phillip Naples

Layr secured $10M. The Atlanta insurtech company works to help small businesses get the coverage they need, while enabling brokerages and agencies to enhance their client services. Its AI- and machine learning-powered cloud solution is growing with the addition of the company’s Series A funding round led by HSCM Ventures. The capital will help Layr double the size of its 50-person team across customer success, sales, product and engineering. [Built In Atlanta]

Fanbase got $2.6M. Through crowdfunding raised via StartEngine, social media company Fanbase closed on its latest round of funding. Following a year of growth, Fanbase will put the money toward building out its platform’s capabilities, as well as toward marketing, scaling its team and acquiring more users. Its app enables users to monetize photo, video, audio chat and live streaming content with a digital currency. [PR Newswire]

Greenlight announced an executive hire. The company’s money management platform is geared toward helping kids become more well-versed in financial literacy. The fintech unicorn appointed its first-ever chief legal officer as it pursues continued growth. Formerly of Nelson Mullins Riley & Scarborough LLP, Doug Spear will be responsible for Greenlight’s legal and compliance divisions. [Business Wire]

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