Rootstrap

Rootstrap

HQ
West Hollywood, CA
Year Founded: 2011

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Rootstrap Offices

OnSite Workspace

Employees work from physical offices.

Typical time on-site: None
HQWest Hollywood, CA

Articles We're In

Patrick Ward Patrick Ward
Updated on April 23, 2024

How Our 3-Person Marketing Team Grew Our Inbound Sales Pipeline From $0 to $18M in a Year

When crisis hit, we had to ruthlessly prioritize to survive. We focused on these three channels to transform our business.

Mikaela Pisani & Anthony Figueroa Mikaela Pisani & Anthony Figueroa
Updated on February 23, 2023

How Will AI Change Business? 5 Questions to Ponder.

Philosophical matters emerge as the paradigm shifts to creative tasks from automation.

Image: Shutterstock / Built In
Anthony Figueroa Anthony Figueroa
Updated on October 25, 2022

Correlation Is Not Causation

Correlation occurs when two variables change at the same time, while causation is when a change in one variable causes the other to change. Here’s why you need to understand the difference.

Image: Shutterstock / Built In