Kickstarter’s mission is to help bring creative projects to life. We measure our success as a company by how well we achieve that mission, not by the size of our profits. That’s why we reincorporated Kickstarter as a Benefit Corporation in 2015. Benefit Corporations are for-profit companies that are obligated to consider the impact of their decisions on society, not only shareholders. Radically, positive impact on society becomes part of a Benefit Corporation’s legally defined goals. When a company becomes a Benefit Corporation, it can choose to make further commitments. In our charter, we spell out our mission, our values, and the commitments we have made to pursue them.