The Senior Manager will be responsible for overseeing strategic, operational, and administrative programs related to Adobe Target and Launch. They should have in-depth knowledge of website architecture, online marketing strategy, and experience in implementing digital analytics solutions within the Adobe Analytics Cloud.

As an Integrated Marketing Manager focused on H-E-B and B2B channels, you will be responsible for developing and executing integrated marketing strategies to support Favor's message and engage customers in the on-demand market. Your role includes campaign planning, performance analysis, brand differentiation, customer engagement, and collaboration with channel leads and internal teams.