Salaries//Social Media Manager

Social Media Manager salary in US

Average Base Salary in US

$72,848
$7,219
Additional Cash Compensation
$80,067
Total Compensation
Median: 70,000
Min: $40K
Max: $160K

How Much Does a Social Media Manager Make in US?

The average salary for a Social Media Manager in US is $72,848. The average additional cash compensation for a Social Media Manager in US is $7,219. The average total compensation for a Social Media Manager in US is $80,067. Social Media Manager salaries are based on responses gathered by Built In from anonymous Social Media Manager employees in US.

Social Media Manager
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best-paying cities for Social Media Manager

The metropolitan areas that pay the highest salaries for software engineers are Colorado Springs, San Francisco, Princeton-Trenton, Washington DC and Orange County.
City NameAverage SalaryCompared to National Average
Colorado Springs$151,200
+ 51% (73,703)
San Francisco, CA$91,500
+ 19% (73,703)
Princeton-Trenton$87,000
+ 15% (73,703)
Washington DC$86,714
+ 15% (73,703)
Orange County$85,600
+ 14% (73,703)
Dallas-Fort Worth, TX$85,563
+ 14% (73,703)
St. Louis, MO$83,000
+ 11% (73,703)
Hartford, CT$82,714
+ 11% (73,703)
Remote$82,033
+ 10% (73,703)
Portland, OR$81,571
+ 10% (73,703)

Social Media Manager Salary by gender

The average Social Media Manager salary for women is $66,279 and the average Social Media Manager salary for men is $86,950.

Social Media Manager Salary by Years of Experience

The average salary for a Social Media Manager with 7+ years of experience is $83,760. The average salary for <1 year of experience is $53,375.

Social Media Manager Salary ranges

The most common Social Media Manager salary in US is between $70k - $80k.

Average Marketing salaries in US

Job TitleAverage SalarySalary Range
Marketing Assistant$45,055
Min: $43K
Max: $50K
SEO Specialist$54,809
Min: $38K
Max: $130K
Marketing Coordinator$59,132
Min: $34K
Max: $115K
Public Relations Specialist$61,160
Min: $37K
Max: $140K
Marketing Associate$61,396
Min: $36K
Max: $150K
Marketing Specialist$63,876
Min: $51K
Max: $100K
Event Planner$64,225
Min: $40K
Max: $168K
Market Research Analyst$64,949
Min: $60K
Max: $73K
Community Manager$67,271
Min: $36K
Max: $162K
Marketing Analyst$68,504
Min: $62K
Max: $85K
Copywriter$72,341
Min: $38K
Max: $230K
Social Media Manager$72,848
Min: $40K
Max: $160K
Marketing Project Manager$77,384
Min: $74K
Max: $86K
Email Marketing Manager$78,333
Min: $48K
Max: $200K
SEO Manager$80,083
Min: $50K
Max: $200K
Public Relations Manager$82,992
Min: $44K
Max: $210K
Content Marketing Manager$85,587
Min: $40K
Max: $210K
Digital Marketing Manager$86,980
Min: $45K
Max: $200K
Marketing Manager$91,155
Min: $36K
Max: $210K
Marketing Operations Manager$95,952
Min: $48K
Max: $220K
Brand Manager$103,704
Min: $37K
Max: $265K
Senior Marketing Manager$116,751
Min: $65K
Max: $250K
Product Marketing Manager$117,792
Min: $55K
Max: $325K
Senior Product Marketing Manager$138,405
Min: $70K
Max: $325K
Director of Marketing$146,117
Min: $50K
Max: $300K
Director of Product Marketing$171,002
Min: $90K
Max: $534K
Vice President of Marketing$197,685
Min: $116K
Max: $505K
CMO (Chief Marketing Officer)$225,399
Min: $80K
Max: $485K

FAQ

Q:

What does a social media manager do?

A.
Social media managers develop and execute strategies to grow a brand or company's social media presence. They typically create digital content, create social marketing campaigns and engage with online audiences.
Q:

How to become a social media manager?

A.
Social media managers typically have bachelor’s degrees in fields that provide experience in communication and business like communications, marketing, journalism or public relations. To become a social media manager, candidates need to have built a portfolio of work demonstrating extensive experience and understanding of creating and managing content for multiple social media platforms.
Q:

How much does a social media manager make?

A.

The salary range of a social media manager is $40K-$160K. The average salary for a Social Media Manager in US is $72,848.

Career Info

Social Media Manager jobs in US

Director of Social Media

Los Angeles, CA
2 days ago
$150,000 - $210,000
Annually
What’s so interesting about this role? We are seeking a Director of Social Media Strategy to join our growing Brand and Communications team.  This is a unique opportunity to utilize your expertise in social media, creator/influencer strategy and Consumer PR strategy to advance Grindr’s brand affinity and reputation globally.  You will be instrumental in Grindr’s growth and will be a key player in developing new channels to promote our mission of
Gopuff company logo

Social Media Strategist

New York City, NY
1 week ago
$57,000 - $90,000
Annually
Gopuff is seeking a Social Media Strategist to serve as the owner and maker of all things content for Gopuff's social media. You can do it all: plan upcoming social calendars across several teams and platforms, content scheduling, content ideation, content creation and editing, posting and community management. Ideas and implementing strategy come naturally to you, you're excited by the idea of being on-the-go, being a creative juggernaut, and

Senior Member Support Specialist - Social Media

Remote
2 days ago
WW is looking for candidates to help change people's lives. We are a global wellness technology company inspiring millions of people to adopt healthy habits for real life. We do this through engaging digital experiences, face-to-face workshops and sustainable programs that encourage people to move more, shift their mindset and eat healthier while enjoying the foods they love. By drawing on over five decades of experience and expertise in

Social Media Lead, Digital Marketing - Contractor

New York City, NY
1 week ago
iCapital is powering the world’s alternative investment marketplace. Our financial technology platform has transformed how advisors, wealth management firms, asset managers, and banks evaluate and recommend bespoke public and private market strategies for their high-net-worth clients. iCapital services approximately $159 billion in global client assets invested in 1,288 funds, as of May 2023.  iCapital has been named to the Forbes Fintech 50 for

Group Leader Social Media Marketing & Strategy

Greater Denver Area
2 weeks ago
$115,464 - $192,440
Annually
Are you ready to drive, build, and grow our global social media strategy programs within a global financial services company? Are you interested in joining a globally diverse organization where our unique contributions are recognized and celebrated, allowing each of us to thrive? Then it’s time to join Western Union as the Group Leader, Social Media Marketing & Strategy. Western Union powers your pursuit. The Group Leader, Social Media Marketing &

Sr. Social Media Manager

Chicago, IL
1 week ago
ABOUT US: Fusion92 is building the future of marketing through an unparalleled, data-driven approach to solving our clients' toughest problems. We call ourselves a Marketing Transformation Partner for clients, as through a culture of curiosity, fearlessness, teamwork and leadership, we turn our expertise toward creating new paths forward where our services and technology together unlock unprecedented growth. We're an independent, national

Social Media Editor

Remote
1 week ago
Summary:The Social Media Editor creates and curates content across social media platforms to grow and engage audiences. They should be skilled at utilizing analytics to adapt to audience feedback and improve engagement. They are familiar with different social media channels and able to collaborate with other team members to meet goals.What you will do: Lead the effort to identify, create and curate content across social platforms in ways that
IDeaS, a SAS Company

IDeaS Social Media Intern (remote)

Minneapolis–Saint Paul, MN
1 week ago
Passionate people. Loyal clients. Leading solutions.With a rich culture of creative collaboration and professional growth, IDeaS' team members build successful careers with us.Headquartered in Bloomington, MN, with a technology center in Pune, India, and regional offices across six continents, IDeaS is proud to be a global powerhouse of innovation and excellence; challenge and reward. No matter where we're working, our teams come together to

Social Media Manager

Atlanta, GA
15 hours ago
At PrizePicks, we are the fastest growing sports company in North America, as recognized by Inc. 5000. As the leading platform for Daily Fantasy Sports, we cover a diverse range of sports leagues, including the NFL, NBA, and Esports titles like League of Legends and CS:GO. Our team of over 350 employees thrives in an inclusive culture that values individuals from diverse backgrounds, regardless of their level of sports fandom. Ready to reimagine

Social Media Manager

Austin, TX
2 days ago
$66,300 - $91,200
Annually
About Us:   LogicMonitor is the leading fully automated, cloud-based infrastructure monitoring and observability platform for enterprise IT and managed service providers. We love going to work and think you should too. We are customer obsessed, work as one agile team, and strive to be better every day while building trust. These are our core values. We foster a culture of performance and recognition, allowing us to transform growth as we enable our

Social Media Manager

Los Angeles, CA
2 days ago
$66,300 - $91,200
Annually
About Us:   LogicMonitor is the leading fully automated, cloud-based infrastructure monitoring and observability platform for enterprise IT and managed service providers. We love going to work and think you should too. We are customer obsessed, work as one agile team, and strive to be better every day while building trust. These are our core values. We foster a culture of performance and recognition, allowing us to transform growth as we enable our

Paid Social Media Manager

New York City, NY
1 week ago
$85,000 - $100,000
Annually
Are you motivated by working closely with customers solving their online marketing strategy challenges? Do you take pride in helping your customers succeed and constantly looking for opportunities to expand and grow their business?   As a Paid Social Media Manager in the Managed Services team at Smartly.io, you will build upon your existing expertise and execute the digital advertising campaigns and strategies for our biggest managed service

Skills that affect Social Media Manager salaries in US

1
Audience Analytics
1% have this skill
2
Brand Marketing & Strategy
1% have this skill
3
Social Media Marketing & Strategy
1% have this skill
4
Community Management
1% have this skill
5
Copywriting
1% have this skill
6
Affiliate Marketing
0% have this skill

Average Social Media Manager Salary by Company Size

People with the job title Social Media Manager make the most at companies with 1,000+ employees, earning $82,488 on average.

Recent Social Media Manager salaries in US

$80,000
Yearly Salary
A Social Media Account Manager reported a yearly salary of $80,000 with +$5,000 in additional cash compensation
5-7 Years of Experience
Male
11-50 Employees
Remote
$59,000
Yearly Salary
A Social Media Strategist reported a yearly salary of $59,000
5-7 Years of Experience
Female
11-50 Employees
Atlanta, GA
$73,500
Yearly Salary
A Social Media Manager reported a yearly salary of $73,500
7+ Years of Experience
Male
11-50 Employees
Remote
$80,080
Yearly Salary
A Social and Partner Marketing Manager reported a yearly salary of $80,080 with +$2,000 in additional cash compensation
7+ Years of Experience
Female
201-500 Employees
Austin, TX
1-5 Reports
$84,000
Yearly Salary
A Social Media Manager reported a yearly salary of $84,000
7+ Years of Experience
Female
201-500 Employees
Greater Denver Area
$78,000
Yearly Salary
A Social media account manGer reported a yearly salary of $78,000 with +$3,000 in additional cash compensation
3-5 Years of Experience
Female
11-50 Employees
Kansas City, MO
1-5 Reports
$70,000
Yearly Salary
A Associate manager influencers & content partnerships reported a yearly salary of $70,000
3-5 Years of Experience
Male
501-1,000 Employees
Remote
$53,300
Yearly Salary
A Social Media Manager reported a yearly salary of $53,300
3-5 Years of Experience
Female
201-500 Employees
Houston, TX
1-5 Reports
$71,500
Yearly Salary
A Social Media Manager reported a yearly salary of $71,500 with +$3,000 in additional cash compensation
3-5 Years of Experience
Female
51-200 Employees
New York City, NY
1-5 Reports
$51,000
Yearly Salary
A Social Media Manager reported a yearly salary of $51,000 with +$3,000 in additional cash compensation
< 1 Year of Experience
Female
51-200 Employees
Baltimore, MD