Social Media Manager salary in US
Average Base Salary in US
$73,547
$19,338
Additional Cash Compensation
$92,885
Total Compensation
Median: 70,000
Min: $28K
Max: $170K
How Much Does a Social Media Manager Make in US?
The average salary for a Social Media Manager in US is $73,547. The average additional cash compensation for a Social Media Manager in US is $19,338. The average total compensation for a Social Media Manager in US is $92,885. Social Media Manager salaries are based on responses gathered by Built In from anonymous Social Media Manager employees in US.
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Social Media Manager
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US Remote Albuquerque, NM Atlanta, GA Austin, TX Baltimore, MD Birmingham, AL Boise, ID Boston, MA Buffalo, NY Charleston, SC Charlotte, NC Chicago, IL Cincinnati, OH Cleveland, OH Colorado, CO Colorado Springs Fort Collins Greater Boulder Area Greater Denver Area Western Colorado Columbus, OH Dallas-Fort Worth, TX Des Moines, IA Detroit, MI Hartford, CT Houston, TX Indianapolis, IN Kansas City, MO Las Vegas, NV Los Angeles, CA Orange County Madison, WI Memphis, TN Miami, FL Milwaukee, WI Minneapolis–Saint Paul, MN Nashville, TN New Orleans, LA New York City, NY Princeton-Trenton Oklahoma City, OK Omaha, NE Orlando, FL Philadelphia, PA Phoenix – Mesa – Scottsdale, AZ Pittsburgh, PA Portland, OR Providence, RI Raleigh-Durham, NC Sacramento, CA Salt Lake City, UT San Antonio, TX San Diego, CA San Francisco, CA Seattle, WA St. Louis, MO Tampa Bay, FL Washington DC
Salary Insights
Social Media Manager Salary by gender
The average Social Media Manager salary for women is $967,987 and the average Social Media Manager salary for men is $88,557.
Social Media Manager Salary by Years of Experience
The average salary for a Social Media Manager with 7+ years of experience is $92,871. The average salary for <1 year of experience is $53,375.
Social Media Manager Salary ranges
The most common Social Media Manager salary in US is between $40k - $50k.
Average Marketing salaries in US
| Job Title | Average Salary | Salary Range |
|---|---|---|
| SEO Specialist | $55,048 | Min: $38K Max: $165K |
| Marketing Assistant | $55,894 | Min: $43K Max: $110K |
| Marketing Coordinator | $59,062 | Min: $13K Max: $115K |
| Marketing Associate | $60,845 | Min: $15K Max: $150K |
| Public Relations Specialist | $61,353 | Min: $30K Max: $140K |
| Event Planner | $64,781 | Min: $35K Max: $176K |
| Market Research Analyst | $68,337 | Min: $60K Max: $80K |
| Community Manager | $68,469 | Min: $36K Max: $200K |
| Copywriter | $73,133 | Min: $30K Max: $230K |
| Social Media Manager | $73,547 | Min: $28K Max: $170K |
| Email Marketing Manager | $79,484 | Min: $48K Max: $200K |
| SEO Manager | $80,585 | Min: $35K Max: $200K |
| Public Relations Manager | $84,934 | Min: $44K Max: $240K |
| Marketing Specialist | $85,140 | Min: $51K Max: $185K |
| Marketing Analyst | $86,906 | Min: $62K Max: $185K |
| Content Marketing Manager | $87,207 | Min: $0K Max: $195K |
| Marketing Project Manager | $88,139 | Min: $74K Max: $150K |
| Digital Marketing Manager | $88,512 | Min: $28K Max: $224K |
| Marketing Manager | $93,514 | Min: $36K Max: $230K |
| Marketing Operations Manager | $96,917 | Min: $27K Max: $220K |
| Brand Manager | $104,225 | Min: $12K Max: $315K |
| Senior Marketing Manager | $118,180 | Min: $65K Max: $250K |
| Product Marketing Manager | $119,179 | Min: $55K Max: $325K |
| Senior Product Marketing Manager | $140,933 | Min: $70K Max: $325K |
| Director of Marketing | $148,601 | Min: $40K Max: $300K |
| Director of Product Marketing | $173,987 | Min: $90K Max: $534K |
| Vice President of Marketing | $201,081 | Min: $0K Max: $505K |
| CMO (Chief Marketing Officer) | $224,612 | Min: $0K Max: $475K |
FAQ
Q:
A.
Social media managers develop and execute strategies to grow a brand or company's social media presence. They typically create digital content, create social marketing campaigns and engage with online audiences.
Q:
How to become a social media manager?
A.
Social media managers typically have bachelor’s degrees in fields that provide experience in communication and business like communications, marketing, journalism or public relations. To become a social media manager, candidates need to have built a portfolio of work demonstrating extensive experience and understanding of creating and managing content for multiple social media platforms.
Q:
How much does a social media manager make?
A.
The salary range of a social media manager is $40K-$160K. The average salary for a Social Media Manager in US is $73,547.
Career Info
Social Media Manager jobs in US
Skills that affect Social Media Manager salaries in US
1
Brand Marketing & Strategy
2% have this skill
2
Audience Analytics
2% have this skill
3
Social Media Marketing & Strategy
1% have this skill
4
Community Management
1% have this skill
5
Copywriting
1% have this skill
6
Customer Relationship Management
1% have this skill
Average Social Media Manager Salary by Company Size
People with the job title Social Media Manager make the most at companies with 1,000+ employees, earning $82,488 on average.
Recent Social Media Manager salaries in US
$92,700
Yearly Salary
A Social Media Manager reported a yearly salary of $92,700
1-3 Years of Experience
Female
51-200 Employees
Remote
$76,801
Yearly Salary
A Social Media Coordinator reported a yearly salary of $76,801 with +$6,000 in additional cash compensation
1-3 Years of Experience
Male
501-1,000 Employees
Austin, TX
$120,000
Yearly Salary
A Social Media Manager reported a yearly salary of $120,000 with +$50,000 in additional cash compensation
5-7 Years of Experience
Female
1,000+ Employees
Remote
$105,000
Yearly Salary
A Employer Brand Manager reported a yearly salary of $105,000 with +$31,500 in additional cash compensation
3-5 Years of Experience
Female
1,000+ Employees
Seattle, WA
$135,000
Yearly Salary
A Social Media Manager reported a yearly salary of $135,000
3-5 Years of Experience
Female
1,000+ Employees
Boston, MA
$82,500
Yearly Salary
A Paid Media Manager reported a yearly salary of $82,500
3-5 Years of Experience
Female
51-200 Employees
Remote
$70,000
Yearly Salary
A Social Media Manager reported a yearly salary of $70,000
3-5 Years of Experience
Female
11-50 Employees
New York City, NY
$60,000
Yearly Salary
A Social Media Manager reported a yearly salary of $60,000
1-3 Years of Experience
Female
201-500 Employees
Des Moines, IA
$72,000
Yearly Salary
A Social Media Manager reported a yearly salary of $72,000
1-3 Years of Experience
Female
501-1,000 Employees
Cincinnati, OH
$60,000
Yearly Salary
A Social Media Manager reported a yearly salary of $60,000
3-5 Years of Experience
Female
51-200 Employees
San Diego, CA