Salaries//Social Media Manager

Social Media Manager salary in US

Average Base Salary in US

$73,547
$19,338
Additional Cash Compensation
$92,885
Total Compensation
Median: 70,000
Min: $28K
Max: $170K

How Much Does a Social Media Manager Make in US?

The average salary for a Social Media Manager in US is $73,547. The average additional cash compensation for a Social Media Manager in US is $19,338. The average total compensation for a Social Media Manager in US is $92,885. Social Media Manager salaries are based on responses gathered by Built In from anonymous Social Media Manager employees in US.

Social Media Manager
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best-paying cities for Social Media Manager

The metropolitan areas that pay the highest salaries for software engineers are Colorado Springs, San Francisco, Remote, Princeton-Trenton and Washington DC.
City NameAverage SalaryCompared to National Average
Colorado Springs$151,200
+ 51% (74,092)
San Francisco, CA$89,700
+ 17% (74,092)
Remote$89,221
+ 17% (74,092)
Princeton-Trenton$87,000
+ 15% (74,092)
Washington DC$86,714
+ 15% (74,092)
Orange County$85,600
+ 13% (74,092)
Dallas-Fort Worth, TX$85,563
+ 13% (74,092)
Minneapolis–Saint Paul, MN$84,500
+ 12% (74,092)
Seattle, WA$83,958
+ 12% (74,092)
St. Louis, MO$83,000
+ 11% (74,092)

Social Media Manager Salary by gender

The average Social Media Manager salary for women is $967,987 and the average Social Media Manager salary for men is $88,557.

Social Media Manager Salary by Years of Experience

The average salary for a Social Media Manager with 7+ years of experience is $92,871. The average salary for <1 year of experience is $53,375.

Social Media Manager Salary ranges

The most common Social Media Manager salary in US is between $40k - $50k.

Average Marketing salaries in US

Job TitleAverage SalarySalary Range
SEO Specialist$55,048
Min: $38K
Max: $165K
Marketing Assistant$55,894
Min: $43K
Max: $110K
Marketing Coordinator$59,062
Min: $13K
Max: $115K
Marketing Associate$60,845
Min: $15K
Max: $150K
Public Relations Specialist$61,353
Min: $30K
Max: $140K
Event Planner$64,781
Min: $35K
Max: $176K
Market Research Analyst$68,337
Min: $60K
Max: $80K
Community Manager$68,469
Min: $36K
Max: $200K
Copywriter$73,133
Min: $30K
Max: $230K
Social Media Manager$73,547
Min: $28K
Max: $170K
Email Marketing Manager$79,484
Min: $48K
Max: $200K
SEO Manager$80,585
Min: $35K
Max: $200K
Public Relations Manager$84,934
Min: $44K
Max: $240K
Marketing Specialist$85,140
Min: $51K
Max: $185K
Marketing Analyst$86,906
Min: $62K
Max: $185K
Content Marketing Manager$87,207
Min: $0K
Max: $195K
Marketing Project Manager$88,139
Min: $74K
Max: $150K
Digital Marketing Manager$88,512
Min: $28K
Max: $224K
Marketing Manager$93,514
Min: $36K
Max: $230K
Marketing Operations Manager$96,917
Min: $27K
Max: $220K
Brand Manager$104,225
Min: $12K
Max: $315K
Senior Marketing Manager$118,180
Min: $65K
Max: $250K
Product Marketing Manager$119,229
Min: $55K
Max: $325K
Senior Product Marketing Manager$140,933
Min: $70K
Max: $325K
Director of Marketing$148,648
Min: $40K
Max: $300K
Director of Product Marketing$173,987
Min: $90K
Max: $534K
Vice President of Marketing$201,080
Min: $0K
Max: $505K
CMO (Chief Marketing Officer)$224,612
Min: $0K
Max: $475K

FAQ

Q:

What does a social media manager do?

A.
Social media managers develop and execute strategies to grow a brand or company's social media presence. They typically create digital content, create social marketing campaigns and engage with online audiences.
Q:

How to become a social media manager?

A.
Social media managers typically have bachelor’s degrees in fields that provide experience in communication and business like communications, marketing, journalism or public relations. To become a social media manager, candidates need to have built a portfolio of work demonstrating extensive experience and understanding of creating and managing content for multiple social media platforms.
Q:

How much does a social media manager make?

A.

The salary range of a social media manager is $40K-$160K. The average salary for a Social Media Manager in US is $73,547.

Career Info

Social Media Manager jobs in US

Skills that affect Social Media Manager salaries in US

1
Brand Marketing & Strategy
2% have this skill
2
Audience Analytics
2% have this skill
3
Social Media Marketing & Strategy
1% have this skill
4
Community Management
1% have this skill
5
Copywriting
1% have this skill
6
Customer Relationship Management
1% have this skill

Average Social Media Manager Salary by Company Size

People with the job title Social Media Manager make the most at companies with 1,000+ employees, earning $82,488 on average.

Recent Social Media Manager salaries in US

$92,700
Yearly Salary
A Social Media Manager reported a yearly salary of $92,700
1-3 Years of Experience
Female
51-200 Employees
Remote
$76,801
Yearly Salary
A Social Media Coordinator reported a yearly salary of $76,801 with +$6,000 in additional cash compensation
1-3 Years of Experience
Male
501-1,000 Employees
Austin, TX
$120,000
Yearly Salary
A Social Media Manager reported a yearly salary of $120,000 with +$50,000 in additional cash compensation
5-7 Years of Experience
Female
1,000+ Employees
Remote
$105,000
Yearly Salary
A Employer Brand Manager reported a yearly salary of $105,000 with +$31,500 in additional cash compensation
3-5 Years of Experience
Female
1,000+ Employees
Seattle, WA
$135,000
Yearly Salary
A Social Media Manager reported a yearly salary of $135,000
3-5 Years of Experience
Female
1,000+ Employees
Boston, MA
$82,500
Yearly Salary
A Paid Media Manager reported a yearly salary of $82,500
3-5 Years of Experience
Female
51-200 Employees
Remote
$70,000
Yearly Salary
A Social Media Manager reported a yearly salary of $70,000
3-5 Years of Experience
Female
11-50 Employees
New York City, NY
$60,000
Yearly Salary
A Social Media Manager reported a yearly salary of $60,000
1-3 Years of Experience
Female
201-500 Employees
Des Moines, IA
$72,000
Yearly Salary
A Social Media Manager reported a yearly salary of $72,000
1-3 Years of Experience
Female
501-1,000 Employees
Cincinnati, OH
$60,000
Yearly Salary
A Social Media Manager reported a yearly salary of $60,000
3-5 Years of Experience
Female
51-200 Employees
San Diego, CA