Brooke Becher
Staff Reporter at Built In
Expertise: Hardware and Robotics
Education: University of Lincoln, United Kingdom; California State University, Long Beach
Brooke Becher is a Built In staff reporter covering hardware and robotics. Based out of Los Angeles, she’s been writing culture features and reporting local news since 2014.
Becher holds a master’s degree in journalism and international human rights from the University of Lincoln, based in the United Kingdom, as well as a bachelor’s in journalism and mass communication from California State University, Long Beach. Her dissertation analyzed the nation’s narrative on rape culture through Western, online news media coverage, spanning the American political spectrum.
Past works are featured in LA Weekly, The Orange County Register, GOOD Magazine, Long Beach Press Telegram, California Business Journal and Los Angeles Magazine.
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From big-box giants and warehouse clubs to tech showrooms, these industry leaders are scaling their workforces to bridge the gap between digital convenience and the physical storefront.
Texas’ retail capital stands in a league of its own, on an upward trajectory as other mainstays struggle to keep up.
From orbital rockets to the world's most famous dolls, meet the makers running the country’s largest manufacturing hub.
Houston’s manufacturing scene powers everything from rockets and robots to pharmaceuticals.
Smart glasses promise convenient, wearable AI. But when recording is on a constant, continuous loop and the point-and-shoot social cue disappears, legal guardrails start to crack.
From generative AI to cloud systems and creative software, these Bay Area tech companies want the best developers on their team.
AI companions offer endless attention and zero conflict. But this kind of artificial intimacy may come at a cost.
Trained on massive amounts of data, AI image generators instantly turn text prompts into pixels, freeing human creators from gruntwork in order to tackle more high-level tasks.
RentAHuman connects autonomous AI agents with people willing to do the things bots can’t — walk dogs, have a panic attack, describe the taste and texture of food — then pays them once the job is complete.
Tired of AI hijacking your searches? Here’s how to hide Google’s auto-generated summaries and return to the classic blue-links experience.
Meta’s former AI chief scientist is ditching the generative AI to build a new breed of machine intelligence that actually understands how the physical world works.
The AI infrastructure boom isn’t just about headline billion-dollar megasites — it’s also happening inside factory-built pods that roll in on trucks, delivering compute right where data lives.