Description
Position on Overview
We are seeking an energetic, customer-focused Business Development Consultant to help drive new business opportunities, strengthen customer relationships, and support our sales team’s growth. This role is ideal for someone who is confident communicating by phone, text, email, and online chat; enjoys a fast-paced environment; and is motivated by measurable results.
As a Business Development Consultant, you will be the first point of contact for many prospective customers. You will respond quickly to leads, identify customer needs, build interest in our products and services, set appointments, and create an exceptional experience from the first interaction through the handoff to the sales team.
Requirements
What You’ll Do
• Respond promptly and professionally to inbound internet leads, phone calls, text messages, chat inquiries, and social-media prospects
• Make outbound calls, send personalized emails and texts, and follow up consistently with prospective and existing customers
• Qualify leads by learning each customer’s needs, timeline, budget, vehicle or product preferences, and trade-in situation
• Schedule appointments and confirm attendance through effective follow-up and reminder communication
• Maintain accurate notes, customer records, tasks, and appointment activity in the CRM
• Work closely with sales consultants and managers to ensure a smooth handoff and strong customer experience
• Re-engage unsold prospects, inactive leads, previous customers, and service customers to create new sales opportunities
• Help execute dealership marketing campaigns, special-event outreach, equity-mining initiatives, and customer-conquest efforts
• Meet or exceed monthly goals for lead response time, appointments set, appointments shown, outbound activity, and sales opportunities generated
• Represent the company professionally while delivering a friendly, helpful, and pressure-free customer experience
• Continuously improve product knowledge, communication skills, objection handling, and CRM best practices
What We’re Looking For
• Strong phone, text, email, and interpersonal communication skills
• A positive, confident, and highly motivated attitude
• Ability to build rapport quickly and communicate professionally with a wide range of customers
• Excellent organization, follow-up discipline, and attention to detail
• Comfortable working in a goal-driven environment with individual and team performance expectations
• Ability to manage multiple conversations, tasks, and priorities throughout the day
• Basic computer proficiency and the ability to learn CRM, phone, and lead-management systems
• Prior experience in business development, customer service, call-center operations, sales, retail, hospitality, automotive, or appointment setting is preferred—but not required
• Valid driver’s license and a clean driving record preferred
Preferred Qualifications
• Automotive dealership BDC, internet-sales, or customer-service experience
• Experience using a CRM such as E-leads and Roadster
• Familiarity with digital lead sources, online vehicle shoppers, and social-media messaging
• Experience with outbound prospecting, appointment setting, and follow-up campaigns
• A competitive mindset with a genuine desire to help customers
What We Offer
• Competitive base pay plus uncapped commission and performance incentives
• Paid training and ongoing coaching
• Clear performance goals and opportunities for advancement
• Supportive team environment with leadership that values effort, accountability, and results
• Health, dental, vision, and retirement benefits, where applicable
• Paid time off and employee vehicle-purchase benefits, where applicable
• The opportunity to build a long-term career in sales, automotive retail, marketing, or leadership
Success in This Role
The best Business Development Consultants are responsive, persistent, organized, and genuinely helpful. They understand that every lead is a person—not just a name in a CRM—and they create value by making it easy for customers to take the next step.
If you are driven by results, enjoy connecting with people, and want to grow in a high-energy sales environment, we encourage you to apply.
Apply Today
Please submit your resume and a brief note explaining why you would be a great fit for our Bus
Skills Required
- High school diploma or GED
- Valid Driver's License
What We Do
Fairway Automotive Group is a family-owned and operated company serving Greenville, SC, with brands including Fairway Ford, Fairway Lincoln, and Fairway Subaru, and also includes Fairway Auto Body and Fairway Ford Commercial Vehicle Center.






