Ploy is building an AI-native growth engine for modern marketing teams — combining high-leverage product experiences with reliable, scalable systems.
We’re a small, fast-moving team shipping new product surfaces weekly and hardening them for real production traffic. If you enjoy building end-to-end products, sweating details, and scaling what you ship, you’ll fit in well.
The roleAs a Founding Engineer, you’ll work across the stack to build core product experiences and the systems behind them. You’ll partner closely with product and design, own projects from idea → shipped → scaled, and help shape the engineering culture and technical direction as we grow.
What you’ll doBuild 0→1 product features end-to-end: discovery, technical design, implementation, launch, and iteration.
Use the latest AI tools every day — build with them, push their limits, and learn alongside teammates doing the same.
Ship across the stack (web app, backend services, data, infrastructure) with a bias toward simple, durable systems.
Build product experiences with strong UX quality: interaction design, performance, and polish.
Design and operate systems that scale: reliability, observability, capacity planning, cost/performance trade-offs.
Improve our engineering foundations: architecture, tooling, CI, testing, release processes, and on-call hygiene.
Collaborate tightly with founders and teammates, turning ambiguous problems into crisp execution.
Strong track record building and shipping 0→1 products (startup, new product line, or major greenfield initiative).
Comfortable as a true full-stack engineer (front-end + backend), and willing to go wherever the work is.
Strong product sense: you can reason about user workflows, trade-offs, and “what matters” without needing perfect specs.
Design intuition: you care about craft, and you can implement clean UI with attention to detail.
Systems mindset: you enjoy making software fast, reliable, and maintainable as usage grows.
Experience scaling products and systems through inflection points (10× traffic, new customer segments, new pricing/billing complexity).
Experience with AI-powered products (LLMs, agentic systems, evaluation/observability, prompt/tooling pipelines).
Prior experience as an early engineer or founder in a high-ownership environment.
Experience in the web and marketing space
Small teams, high ownership, fast iteration.
Engineers own product: you’ll partner directly with design and founders, and have real agency over what we build and why.
Pragmatic engineering: ship quickly, then harden with the right abstractions.
We value clear thinking, taste, and accountability over ceremony.
Skills Required
- Strong track record building and shipping 0-to-1 products through startup, new product line, or greenfield initiatives
- Full-stack engineering experience across frontend and backend development
- Strong product sense and ability to reason about user workflows and trade-offs
- Design intuition and ability to implement clean, polished user interfaces
- Systems mindset focused on software speed, reliability, and maintainability at scale
- Experience scaling products and systems through major growth inflection points
- Experience building AI-powered products, including LLMs, agentic systems, evaluation, observability, or prompt tooling
- Prior experience as an early engineer or founder in a high-ownership environment
- Experience in the web and marketing space
What We Do
Ploy is an AI-powered marketing platform that turns a company’s website into a growth engine. Its agents continuously monitor websites and competitors, identify SEO, AEO, personalization, and conversion opportunities, then automatically create content, repair issues, run experiments, and manage growth workflows. The platform serves enterprises, agencies, and startups, combining website building, analytics, account-based marketing, hosting, and advertising capabilities.
