The Role
Own Clipster’s SEO function and strategy across technical SEO, content, programmatic landing pages, link building, digital PR, and AI-powered search visibility. Partner with engineering on crawlability, indexing, site structure, structured data, performance, and website migration. Develop keyword strategies and content briefs, secure quality backlinks, track organic performance, and manage the SEO budget while driving measurable customer acquisition.
Summary Generated by Built In
The role
What you'll do
What we're looking for
Nice to have
What we offer
We're looking for an SEO Marketing Lead to take full ownership of SEO at Clipster and turn it into a major source of new customers.
You'll own the entire SEO function, from technical SEO and content strategy to link building, digital PR, and visibility in AI-powered search.
This is a hands-on role with significant ownership. You'll set priorities, manage the SEO budget, work directly with our founder and internal teams, and be accountable for delivering measurable results.
- Own and execute Clipster's SEO strategy, setting priorities and driving results across technical SEO, content, and off-page optimization.
- Work with engineering to improve crawlability, indexing, site structure, internal linking, structured data, and website performance, including our migration to clipster.com.
- Develop and execute programmatic SEO initiatives, landing pages, comparison pages, and other opportunities using our campaign and platform data.
- Build and run link-building campaigns, secure quality backlinks, and develop relationships with relevant websites, publications, and industry partners.
- Work with our content lead to develop SEO briefs, identify keyword opportunities, and optimize existing and new content.
- Improve Clipster's visibility across Google and AI-powered search engines.
- Track organic traffic, rankings, backlinks, and conversions to understand what's working and continuously improve results.
- Proven experience owning SEO strategy and execution, with measurable results in organic traffic, rankings, or customer acquisition.
- Strong technical SEO expertise, including crawling, indexing, site architecture, redirects, canonicals, structured data, and website migrations.
- Experience with programmatic SEO or building scalable, SEO-focused landing pages.
- Hands-on experience with link building and off-page SEO, including outreach, securing quality backlinks, and developing relationships with relevant publishers.
- Experience developing SEO content strategies, including keyword research, content briefs, and competitive analysis.
- Comfortable working with developers and translating SEO requirements into clear technical tasks.
- Strong written English with the ability to produce clear, engaging, and well-structured content.
- Experience with copywriting, product marketing, lifecycle marketing, or other marketing channels.
- Experience improving visibility in AI-powered search engines.
- Competitive compensation
- Flexible time off
- Ownership of a major marketing channel from day one
- A small team with no layers. Decisions take minutes
Skills Required
- Proven experience owning SEO strategy and execution with measurable results in organic traffic, rankings, or customer acquisition.
- Strong technical SEO expertise, including crawling, indexing, site architecture, redirects, canonicals, structured data, and website migrations.
- Experience with programmatic SEO or scalable SEO-focused landing pages.
- Hands-on experience with link building and off-page SEO, including outreach and securing quality backlinks.
- Experience developing SEO content strategies, keyword research, content briefs, and competitive analysis.
- Ability to work with developers and translate SEO requirements into clear technical tasks.
- Strong written English and ability to produce clear, engaging, well-structured content.
- Experience with copywriting, product marketing, lifecycle marketing, or other marketing channels.
- Experience improving visibility in AI-powered search engines.
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The Company
What We Do
Clipster is a performance-based creator marketing platform that connects brands with a broad network of creators across Instagram, TikTok, YouTube, and X. It helps advertisers distribute campaigns and reach audiences at scale, while managing creator outreach, briefing, moderation, payouts, and reporting. Brands pay for verified views or reach, and creators earn according to the measurable value they generate through Clipster.
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