Senior Product Marketing Manager

Posted 8 Days Ago
Be an Early Applicant
San Francisco, CA, USA
In-Office
Senior level
Artificial Intelligence • Information Technology • Software
The Role
The Senior Product Marketing Manager will refine positioning, develop buyer personas, drive product launches, manage content strategy, and support sales efforts. They will also track competitive positioning and hire future PMM and content staff.
Summary Generated by Built In

About LightSource

LightSource is building the next-generation operating system for Procurement. Sales has Salesforce. HR has Workday. Procurement is next. We build SaaS software that helps procurement leaders discover vendors, manage negotiations, and buy intelligently.

Our team is small but growing quickly, backed by top-tier investors and already winning enterprise customers. We're tackling a massive market filled with complex, high-impact problems. The team includes people who've helped build companies like Tesla, Waymo, McKinsey, and Google X. We hire exceptional people, move quickly, give direct feedback, expect excellence, and have a lot of fun doing it.

About the Role

We're looking for a Senior Product Marketing Manager — someone who can own how LightSource is understood in market and help build the PMM function from the ground up. This isn't a typical PMM role. You won't inherit someone else's positioning — you'll sharpen and own it. You'll work closely with product, sales, and leadership to craft messaging that lands with procurement and operations leaders, and produce the content that puts those ideas in front of the right people.

The right person will combine strategic depth with a writer's instincts and a builder's work ethic. You know how to market technical products to skeptical industrial buyers — and you've found a way to do it credibly. You will be the person who defines how LightSource is talked about, sold, and remembered.

Role & Responsibilities

  • Own and continuously refine LightSource's positioning, messaging architecture, and ICP definition

  • Develop buyer personas grounded in real customer and prospect research, win/loss interviews, sales call analysis, and market study

  • Drive product launches end to end: messaging, internal enablement, external assets, and coordinated rollout with sales and demand gen

  • Build and maintain a core sales enablement library: one-pagers, battlecards, objection handling guides, and ROI frameworks

  • Own the content strategy and editorial calendar — set priorities, write or commission key pieces, and maintain quality across all formats

  • Write thought leadership content (long-form, point of view, research-backed) that builds LightSource's credibility in supply chain and procurement circles

  • Partner with demand gen on campaign messaging, AEO visibility, and analyst and press narratives

  • Track competitive positioning and maintain clear, current battlecards

  • Help hire and mentor future PMM and content hires as the team grows

About You

You're not looking to maintain a positioning doc someone else wrote — you want to own the narrative. You've done this for a technical product with a complex buying process and you know how to bring rigor and creativity to both. You're a strong writer who doesn't lose precision when translating capability into value. You thrive in environments where strategic thinking and getting your hands dirty are equally expected. You might be a great fit if you:

  • Have 5–8 years in product marketing or content marketing at a B2B SaaS company

  • Are a strong writer who can translate technical capabilities into business value without losing precision or credibility

  • Have a track record of conducting and applying buyer research to improve messaging and win rates

  • Have experience supporting enterprise or mid-market sales cycles with high-quality enablement materials

  • Are comfortable leading cross-functional workstreams — you know how to align product, sales, and marketing without owning everything

  • Thrive in fast-moving startup environments with high autonomy and high expectations

  • Want to grow into leadership and help build a team over time

  • Value direct feedback and continuous improvement

Comp & Benefits

  • Top-of-market base compensation with meaningful early-employee equity

  • Platinum-level healthcare, 100% covered for employees

  • Dental and vision, 100% covered

  • 401(k) program

  • Unlimited vacation and sick days

  • Free food (3 meals a day, if desired) in office locations

  • Frequent team offsites, events, dinners, and weekend trips

Bonus Points

  • Located in (or willing to relocate to) San Francisco, Boulder/Denver, or Seattle

  • Background in or deep familiarity with supply chain, procurement, or industrial operations

  • Experience marketing AI or data intelligence products to non-technical buyers

  • Analyst relations or media experience

  • You can code in Rust (kidding... unless?)

Skills Required

  • 5-8 years in product marketing or content marketing at a B2B SaaS company
  • Strong writing ability to translate technical capabilities into business value
  • Track record of conducting buyer research to improve messaging
  • Experience supporting enterprise or mid-market sales cycles
  • Comfortable leading cross-functional workstreams
Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: San Francisco, California
58 Employees
Year Founded: 2020

What We Do

LightSource is the only AI-native sourcing platform designed for procurement professionals and their suppliers in enterprise companies that automates the entire sourcing process from RFQ to award, enabling buyers to achieve significant efficiency gains, cost savings through AI-powered insights, and improved collaboration – while also providing suppliers with a user-friendly platform to win new business.

Similar Jobs

Superhuman Logo Superhuman

Senior Product Marketing Manager

Artificial Intelligence • Information Technology • Machine Learning • Natural Language Processing • Productivity • Software • Generative AI
Hybrid
San Francisco, CA, USA
1500 Employees
171K-205K Annually

VSCO Logo VSCO

Senior Product Marketing Manager

Digital Media • Mobile • Productivity • Social Media • Software
Easy Apply
In-Office
San Francisco, CA, USA
110 Employees
185K-220K Annually

Zscaler Logo Zscaler

Senior Product Marketing Manager

Cloud • Information Technology • Security • Software • Cybersecurity
Easy Apply
Hybrid
San Jose, CA, USA
8697 Employees
165K-235K Annually

Superhuman Logo Superhuman

Senior Product Marketing Manager

Artificial Intelligence • Information Technology • Machine Learning • Natural Language Processing • Productivity • Software • Generative AI
Hybrid
San Francisco, CA, USA
1500 Employees
170K-205K Annually

Similar Companies Hiring

Golden Pet Brands Thumbnail
Digital Media • eCommerce • Information Technology • Marketing Tech • Pet • Retail • Social Media
El Segundo, California
178 Employees
Kepler  Thumbnail
Fintech • Software
New York, New York
6 Employees
Onshore Thumbnail
Artificial Intelligence • Fintech • Software • Financial Services
New York, New York
60 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account