Allied Sports launched in 2019 with a singular mission – to lead modern marketers in the undeniable shift from Sponsor to Storyteller™. Today, we are an independent, full-service agency operating from the Allied Global Marketing network. Led by industry veterans with a rookie spirit, our award-winning team helps buyers and sellers in sports find, negotiate, and activate high-performing partnerships. Sports Business Journal named Allied Sports one of the Best Places to Work in Sports in 2023 and 2024, and Front Office Sports named the agency among the Best Employers in Sports for 2024.
At Allied Sports, we let our values speak louder than our value proposition. We begin every weekly all-
company meeting by reinforcing the organizational values that define what it means to be Allied.
- Driven – All grit, no quit. We love what we do and use that drive to help our clients win every day.
- Versatile – Built for change. We strive for continuous improvement; progress, not perfection.
- Meticulous – Do the corners because details matter. Little things done well make big things happen.
- Real – We lead with transparency and vulnerability to empower teammates who feel heard and seen.
- One – We, not me. We always put team first and find every opportunity to reward the assist.
Allied Sports is hiring a Senior Manager of Partnership Development to join our fast-growing team and support revenue driven opportunities for Allied Sports’ newest property client – the UFL. The United Football League (UFL) is the premier professional spring football league, powered by the visionary leadership and investment of Mike Repole and Impact Capital, RedBird Capital Partners, FOX, Dany Garcia, Dwayne Johnson, and ESPN.
The Senior Manager of Partnership Development will be a key revenue-generating member of the Allied Sports Partnership Sales team, responsible for sourcing and progressing large-scale, integrated marketing partnerships on behalf of the UFL. The Senior Manager, Partnership Development will report to SVP, Partnership Development.
Responsibilities:
- Responsible for identifying, developing, and closing new business partnerships for the UFL
- Manage the creation of sales presentations, proposals, and applicable materials by identifying unique brand needs in collaboration with Allied Sports Partnership Solutions lead
- Lead all elements of the sales cycle, including prospecting, ideating, pitching, and negotiating to close
- Build strong relationships with UFL key stakeholders
- Maintain a robust pipeline of qualified prospects for the UFL and consistently meet or exceed individual revenue targets
- Spearhead creation of prospect lists for UFL, jointly with Partnership Solutions lead
- Deliver regular sales forecasting and pipeline reporting for Allied Sports internal leadership and UFL client.
Qualifications:
- Proven track record in driving multi-year partnerships with leading brands and sports properties
- Established connections with decision makers at companies across a wide range of industries and geographies
- Ability to work cross-functionally across the agency
- Deep understanding of the Sports & Entertainment landscape with sports property / league and/or agency experience preferred
- Ability to problem-solve independently and in a group, team environment
- Strong ability to multi-task, managing multiple clients and projects simultaneously
- Excellent time management, relationship, written, and oral communication skills
- Ability to travel and work non-traditional hours as needed (which could include weekends)
Considerations:
- Base salary: $95,000-$105,000
- Hybrid schedule for NYC + LA office: 3 days in-office (Tues-Thurs) and 2 days remote (Mon & Fri)
- Open to a fully remote schedule for potential candidates outside NYC/LA area who have substantial experience and skills.
Skills Required
- Proven track record driving multi-year partnerships with leading brands and sports properties
- Established connections with decision makers across a wide range of industries and geographies
- Ability to work cross-functionally across the agency
- Deep understanding of the sports and entertainment landscape
- Ability to problem-solve independently and in a team environment
- Ability to multitask while managing multiple clients and projects simultaneously
- Excellent time management, relationship-building, written, and oral communication skills
- Ability to travel and work nontraditional hours, including weekends
- Sports property, league, or agency experience
What We Do
Allied Sports is a sports marketing agency founded in 2019. Its mission is to help modern marketers respond to the evolution of sponsorship by becoming storytellers. The company focuses on shifting brand partnerships beyond conventional sponsor relationships toward more compelling, story-driven marketing and sports-related engagement, helping organizations create stronger connections with audiences through the power of sports.
