We're building a new Enterprise Client Marketing team focused on deepening relationships with some of Vanguard's most important institutional clients. These roles offer the opportunity to shape executive engagement strategies, create compelling thought leadership programs, and deliver marquee client experiences that influence C-suite leaders at major organizations. Whether you're a seasoned marketing strategist or a hands-on marketing professional, you'll help establish the foundation of a growing function while partnering across sales, marketing, and leadership teams to drive business impact.
Key Responsibilities
Strategic Client Engagement
The Senior Marketing Manager will develop and execute integrated marketing and communication strategies designed to strengthen relationships with priority enterprise clients and senior decision-makers. This individual will partner closely with Enterprise Client leadership and divisional stakeholders across sales, marketing and communications, ISG, OGC, and other functions to align engagement strategies, identify opportunities for collaboration, and deliver coordinated client experiences.
Differentiated Client Experiences and Marquee Events
The Senior Marketing Manager will lead the planning and execution of high-impact client experiences that strengthen relationships with senior decision-makers, including executive forums, client councils, hospitality programs, regional events, and other executive engagement opportunities.
Thought Leadership and Content Strategy
The Senior Marketing Manager will develop and execute thought leadership and content strategies that reinforce Vanguard's position as a trusted, insight-driven partner for C-suite executives and key influencers. The role will partner across the enterprise to ensure content is tailored to enterprise clients and aligned with broader commercial priorities.
Strategic Positioning and Executive Communications
The Senior Marketing Manager will help shape the value proposition of the Enterprise Client Group and compelling narratives that reinforce the firm’s role as a strategic partner to enterprise clients. This role will support executive-level messaging, talking points, briefing materials, presentations, client communications, and other content that enables senior leaders to engage effectively with C-suite clients and key influencers.
Required Qualifications
The ideal candidate should have:
- Minimum eight years related work experience, three years of marketing experience.
- Undergraduate degree in Marketing or equivalent experience required. Graduate degree preferred.
- Deep understanding of asset management, investment solutions, client segments, and enterprise-level clients. Experience in FAS or Workplace Solutions preferred.
- Demonstrated experience developing and executing integrated marketing strategies and client engagement programs.
- Experience developing thought leadership that translates complex market, investment, or business topics into compelling narratives.
- Ability to plan and execute executive forums, client councils, premium hospitality programs, or other high-impact client experiences.
- Ability to partner with senior leaders across sales, investments, marketing, communications, legal, compliance, analytics, and operations.
Success Measures
Success in this role will be measured by measurable impact on client engagement, relationship depth, brand perception, pipeline support, and revenue opportunities.
- Deepen engagement with priority enterprise clients.
- Deliver integrated marketing programs that strengthen executive relationships and support commercial objectives.
- Create distinctive thought leadership and executive-level content that resonates with C-suite audiences.
- Execute marquee client experiences that strengthen relationships and generate measurable business impact.
- Improve coordination across sales, marketing, and communications.
This role is part of our hybrid work model with a required three days a week onsite (Tuesday, Wednesday, and Thursday) in the following locations: Malvern, PA; Charlotte, NC; Dallas (Plano), TX; Scottsdale, AZ. Fully remote work is not available for this role.
Special Factors
Sponsorship
Vanguard is not offering visa sponsorship for this position.About Vanguard
At Vanguard, we don't just have a mission—we're on a mission.
To work for the long-term financial wellbeing of our clients. To lead through product and services that transform our clients' lives. To learn and develop our skills as individuals and as a team. From Malvern to Melbourne, our mission drives us forward and inspires us to be our best.
How We Work
Vanguard has implemented a hybrid working model for the majority of our crew members, designed to capture the benefits of enhanced flexibility while enabling in-person learning, collaboration, and connection. We believe our mission-driven and highly collaborative culture is a critical enabler to support long-term client outcomes and enrich the employee experience.
Skills Required
- Minimum eight years of related work experience
- At least three years of marketing experience
- Undergraduate degree in Marketing or equivalent experience
- Deep understanding of asset management, investment solutions, client segments, and enterprise-level clients
- Experience developing and executing integrated marketing strategies and client engagement programs
- Experience developing thought leadership that translates complex market, investment, or business topics into compelling narratives
- Ability to plan and execute executive forums, client councils, premium hospitality programs, or other high-impact client experiences
- Ability to partner with senior leaders across sales, investments, marketing, communications, legal, compliance, analytics, and operations
- Graduate degree
- Experience in FAS or Workplace Solutions
Vanguard Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Vanguard and has not been reviewed or approved by Vanguard.
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Retirement Support — Retirement support appears unusually strong through a 401(k) design that includes a match plus an additional employer contribution, which can materially lift long-term total rewards. HSA seeding and an enhanced employer match further strengthen the savings-and-benefits value of the package.
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Wellbeing & Lifestyle Benefits — Wellbeing and lifestyle support is reinforced by a sizable annual FlexFund stipend that can be applied across many day-to-day categories such as fitness, childcare, and other personal expenses. On-site or virtual clinics and fitness options add practical health and wellness convenience.
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Affordable Benefits — Healthcare and related benefits are positioned as comparatively affordable via heavily subsidized medical plans and broad coverage options. This affordability can offset moderate base pay for employees who place higher value on out-of-pocket cost reductions.
Vanguard Insights
What We Do
We are a community of 30 million who think – and feel – differently about investing. Together, we’re changing the way the world invests. Since our founding in 1975, helping our investors achieve their goals is our sole reason for existence. With no other parties to answer to and therefore no conflicting loyalties, we make every decision—like keeping investing costs as low as possible—with only your needs in mind. Vanguard is one of the world's largest investment companies, offering a large selection of high-quality low-cost mutual funds, ETFs, advice, and related services. Individual and institutional investors, financial professionals, and plan sponsors can benefit from the size, stability, and experience Vanguard offers. As of April 30, 2019, we managed more than $5.6 trillion in global assets. In addition, we have 189 funds in the United States and 225 funds in global markets. For Commenting Guidelines & Important information, visit here: http://vanguard.com/linkedin Vanguard Marketing Corporation, Distributor.
