Senior Content Writer

Posted One Month Ago
Be an Early Applicant
Chennai, Tamil Nadu, IND
In-Office
Senior level
AdTech • Marketing Tech • Software • Analytics
The Role
Creates persuasive copy and campaign concepts for websites, ads, emails, social media, and marketing materials. Collaborates with clients, designers, marketers, and account managers to maintain brand voice, incorporate feedback, and deliver campaigns on deadline. Adapts content for different audiences, proofreads and edits materials, and stays current with digital marketing and content trends.
Summary Generated by Built In

A blank page doesn’t scare you. A boring idea does.
You know how to take a business goal and turn it into content people actually want to read.
Write across brands, channels and campaigns while bringing your own creative thinking to the table.
If you’re already thinking of your next line, this could be your role.

About CustomerLabs

CustomerLabs is a fast-growing B2B SaaS company helping businesses maximize the value of their first-party customer data. Our platform helps marketers collect, unify, and activate customer data to improve marketing performance and drive measurable growth.


About the Role

We're looking for a versatile Senior Content Writer who can turn business and marketing goals into sharp, persuasive content. You'll work with clients and internal teams to develop ideas, write across channels, and keep every piece aligned with the brand and audience.


What You'll Do

·  Create clear, persuasive copy for websites, landing pages, digital ads, email campaigns, social media, brochures, presentations, and marketing collateral.

·  Develop campaign concepts, headlines, taglines, and calls-to-action that drive engagement and conversions.

·  Understand client requirements, present content ideas, handle feedback, and deliver polished final copy.

·  Collaborate with designers, marketers, and account managers on integrated campaigns.

·  Adapt tone and writing style across brands, industries, and target audiences.

·  Maintain consistency in messaging across marketing channels.

·  Proofread and edit content for clarity, accuracy, and quality.

·  Stay current with content, advertising, and digital marketing trends.

·  Manage multiple projects and deadlines without compromising quality.


Must-Have

·  3+ years of experience in content writing, copywriting, or creative writing.

·  Excellent written and verbal English communication.

·  Strong portfolio covering website copy, social content, ad copy, email, landing pages, and marketing collateral.

·  Ability to write clear, persuasive, audience-focused content.

·  Experience working directly with clients and handling feedback professionally.

·  Strong creative thinking, storytelling, editing, and attention to detail.


Good to Have

·  Experience in a digital marketing, branding, or advertising agency.

·  Basic understanding of SEO and content optimization.

·  Familiarity with CMS and digital marketing platforms.


Success in This Role

·  Content consistently reflects the right audience, brand voice, and business objective.

·  Ideas move from brief to high-quality execution with minimal friction.

·  Content contributes to stronger engagement, campaigns, and client outcomes.


Why CustomerLabs?

Welcome to the Average Kootam —  A place where you’re trusted to own your work, make decisions, learn from the experience, and keep moving forward. You’ll know what you’re working towards, have the freedom to grow into bigger responsibilities, and see the impact of what you do. Teams here don’t work in isolation Sales, Marketing, Design, Engineering, and others work closely, challenge ideas, and build better things together. And when we’re not building, we make time to learn, connect, have fun, and bring the whole Kootam together.


Wanna know more about us? Connect with us:

 

We're active on LinkedIn, Instagram talking about what we do at CustomerLabs.

 

Would you like to know our stories? Catch up on what we're up to on the LinkedIn page of our HR Team - Devarshini, Aswin, Kunguma! Take a sneak peek at our behind the scenes fun at our team-run Instagram page. 

 

Want to bypass all this and get a coffee with us at our office? Let us know here!





Skills Required

  • 3+ years of experience in content writing, copywriting, or creative writing
  • Excellent written and verbal communication skills in English
  • Strong portfolio showcasing website copy, social media content, ad copy, email campaigns, landing pages, and marketing collateral
  • Ability to write clear, persuasive, and audience-focused content
  • Experience working directly with clients and managing feedback professionally
  • Strong creative thinking and storytelling skills
  • Excellent attention to detail and editing skills
  • Ability to work independently and collaboratively in a fast-paced environment
  • Experience working in a digital marketing, branding, or advertising agency
  • Basic understanding of SEO and content optimization
  • Familiarity with content management systems and digital marketing platforms
Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: Chennai
46 Employees
Year Founded: 2013

What We Do

CustomerLabs is a B2B SaaS company providing a customer data and first-party data operations platform for marketers. Its technology captures, transforms, unifies, and activates customer signals from websites, apps, servers, CRMs, and commerce systems, then sends them to advertising and analytics platforms. The company helps e-commerce, lead-generation, and agency teams improve attribution, audience matching, personalization, privacy controls, and campaign performance.

Similar Jobs

Toast Logo Toast

Product Designer

Cloud • Fintech • Food • Information Technology • Software • Hospitality
Hybrid
Chennai, Tamil Nadu, IND
5000 Employees

The Aerospace Corporation Logo The Aerospace Corporation

Lead Embedded Engr

Aerospace • Artificial Intelligence • Cloud • Machine Learning • Software • Cybersecurity • Defense
Remote or Hybrid
India
4600 Employees

FourKites Logo FourKites

Senior Data Scientist

Artificial Intelligence • Big Data • Logistics • Machine Learning • Software • Transportation
Easy Apply
Remote or Hybrid
Chennai, Tamil Nadu, IND
450 Employees

The Aerospace Corporation Logo The Aerospace Corporation

Embedded Engr II

Aerospace • Artificial Intelligence • Cloud • Machine Learning • Software • Cybersecurity • Defense
Remote or Hybrid
India
4600 Employees

Similar Companies Hiring

Ford Energy Thumbnail
Automotive • Software • Energy • Utilities • Manufacturing • Renewable Energy
US
55 Employees
Revel Thumbnail
Aerospace • Hardware • Robotics • Software
Marina Del Rey, California
70 Employees
Blee Thumbnail
Artificial Intelligence • Marketing Tech • Software
New York, New York
30 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account