Senior Content Creator for Setapp
MacPaw is a software company, that develops and distributes software for macOS and iOS. Today, our products have more than 30 million users worldwide.
At MacPaw, we believe humans and technology can reach their greatest potential together.
MacPaw is proud to be Ukrainian. The support and development of Ukraine are significant parts of the company's culture. MacPaw gathers open-minded people who support each other and aspire to change the world around us.
Setapp is a service that offers a simpler way to work. It provides over 240 high-quality applications for all your daily tasks in one place. We're on a mission to improve how people use software, and we're looking for someone to join us!
To scale our content efforts and performance, we're searching for a Senior Content Creator to work with a new type of engaging content.
We're refreshing our blog content with a focus on the people who make it all happen: our vendors. Forget keyword stuffing - this is about sharing their unique stories.
This role offers the opportunity to work on exciting projects with industry experts that require constant communication and effort. It's a chance to flex your creative muscles and keep the audience attracted.
Can you help us find these stories and turn them into engaging content? Please apply with the portfolio of your previous content works !
In this role, you will:
- Create engaging content pieces (including expert insights, opinion articles, ambassador columns, vendor stories, and research-driven content)
- Coordinate with subject-matter experts to gather relevant information (this involves conducting interviews, round-ups, surveys, and data gathering)
- Contribute to developing a content strategy that focuses on personality-driven and data-centric content formats and reduces dependence on search engines for traffic
- Develop a distribution system to share content
- Collaborate with the Content Distribution Specialist to ensure expert content is repurposed into various formats (video, infographics, social media posts)
Skills you'll need to bring:
- Impeccable English
- At least 2 years of experience in creating engaging, personality-driven content
- Excellent writing and editing skills
- Ability to conduct engaging interviews with experts
- Strong verbal and written communication skills to collaborate effectively with experts & build lasting relationships
- Previous success in distributing content across platforms
- Excellent organization and planning skills
- Ability to multitask and prioritize work
- A creative mind with the ability to identify and suggest improvements
- Native (fluent) Ukrainian
- Portfolio of your previous engaging content works