The Role
Develop and optimize mobile ad monetization strategies, increase advertising revenue, conduct A/B tests, manage ad network and vendor relationships, negotiate placements, collaborate with product, marketing, and development teams, and analyze market trends and monetization metrics.
Summary Generated by Built In
X-FLOW is a mobile game development company established in 2018. We gained recognition after the release of Happy Color, the most popular digital coloring book and one of the most successful ad-driven mobile apps in the world.
We’re looking for a Senior Ad Monetization Manager to join our team.
Responsibilities:
- Develop and optimize ad monetization strategies for Happy Color.
- Promote initiatives to increase advertising revenue.
- Conduct A/B testing with monetization set up.
- Manage relationships with ad networks, partners, and vendors to ensure effective ad placements and negotiations.
- Collaborate with product, marketing, and development teams to integrate ad solutions seamlessly into the gaming experience.
- Analyze the market and keep informed of best practices, their implementation and improvement.
Requirements:
- 3+ years of experience in ad monetization for mobile products.
- Deep understanding of ad monetization flow principles, proved experience with various mediators/advertising partners.
- Strong analytical skills, deep knowledge of key monetization metrics and the ability to make data-driven decisions.
- Experience conducting A/B testing of ad strategies.
- Excellent communication and project management skills.
- English - upper Intermediate or higher.
What We Offer:
- Competitive salary and benefits package.
- Opportunity to work with a talented and passionate team in a creative and dynamic environment.
- Flexible working hours and remote/office work options.
- Career growth and professional development opportunities.
- A fun and inclusive company culture that celebrates diversity and creativity.
Join us and let’s create great content together!
When you apply for this role, we process your personal data in accordance with our Candidate Privacy Notice (https://xflowgames.com/candidate-privacy-notice).
Skills Required
- 3+ years of experience in ad monetization for mobile products
- Deep understanding of ad monetization flow principles
- Proven experience with various mediators and advertising partners
- Strong analytical skills
- Deep knowledge of key monetization metrics and data-driven decision-making
- Experience conducting A/B testing of ad strategies
- Excellent communication skills
- Project management skills
- Upper-intermediate or higher English proficiency
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The Company
What We Do
Game dev company founded in 2018, creators of Happy Color® – the world’s most popular colouring app.
