The Role
Supports revenue enablement by improving go-to-market processes, sales methodology, onboarding, pipeline management, forecasting, and reporting. The role analyzes markets, maintains sales documentation, coordinates training, supports recruiting, manages deal stages, identifies process friction, and delivers actionable insights to sales leadership. It requires cross-functional collaboration, CRM and pipeline reporting experience, strong analytical and communication skills, and familiarity with sales methodologies and go-to-market frameworks.
Summary Generated by Built In
Cotton is seeking a Sales Operations Specialist to support our Revenue Enablement function. This role is a critical driver of sales productivity and pipeline performance, sitting at the intersection of Go-To-Market strategy, sales methodology, and pipeline management. You will work closely with sales leadership to reduce friction, improve process consistency, and enable our Business Development team to focus on selling.
Key Responsibilities
Go-To-Market Support
- Conduct market analysis and support customer profile & segmentation initiatives
- Assist in developing and maintaining value proposition, positioning, and messaging frameworks
- Support GTM Strategy / STRAP planning and growth initiatives including Cotton U and Proactive Roof programs
Sales Methodology
- Maintain and evolve sales tactics, norms, and organizational design documentation
- Coordinate training and onboarding programs for new and existing sales personnel
- Support recruiting by defining and communicating role requirements and competency profiles
Pipeline Management
- Own day-to-day pipeline management processes from inquiry through collected
- Support deal process execution across prospecting, qualifying, negotiating, closing, and collecting stages
- Maintain pipeline forecasting cadence and reporting, delivering analytics and actionable insights to sales leadership
- Identify and reduce friction points in the sales process through directed data insights
Skills, Knowledge and Expertise
- 2–4 years of experience in sales operations, revenue operations, or a similar inside sales support role
- Strong analytical skills with experience in CRM management and pipeline reporting
- Familiarity with sales methodologies and Go-To-Market frameworks
- Excellent written and verbal communication skills
- Ability to work cross-functionally and support multiple stakeholders simultaneously
- Proficiency in sales tools, reporting platforms, and productivity software
Why Cotton
You'll be joining a company building a disciplined, scalable sales organization with a clear doctrine and leadership committed to investing in the right people and processes. This role has direct visibility to sales leadership and real impact on revenue outcomes.
About
Founded in 1996, Cotton Holdings Inc., is a global, diversified holding company with subsidiaries that provide property restoration, construction, roofing, consulting, workforce staffing, temporary workforce housing and culinary services to public and private entities worldwide. Cotton subsidiaries operate throughout North America and internationally under eight unique brands: Cotton Global Disaster Solutions, Cotton Roofing, Cotton Logistics, Cotton Culinary, Cotton International, Advance Catastrophe Technologies (ACT) and Target Solutions.
Skills Required
- 2-4 years of experience in sales operations, revenue operations, or a similar inside sales support role
- Strong analytical skills
- Experience with CRM management and pipeline reporting
- Familiarity with sales methodologies and go-to-market frameworks
- Excellent written and verbal communication skills
- Ability to work cross-functionally and support multiple stakeholders simultaneously
- Proficiency in sales tools, reporting platforms, and productivity software
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The Company
What We Do
Cotton Holdings is a Houston-headquartered global infrastructure support services company serving public and private clients. Through specialized subsidiaries and brands, it provides property restoration and disaster recovery, construction and roofing, consulting, logistics, workforce staffing and temporary housing, and culinary services. Its integrated capabilities, personnel, technology and company-owned assets support disaster response, large development projects, government and public-sector partnerships, industrial operations, and commercial real-estate business continuity across North America and internationally.
