Producer, Digital Content

Posted 10 Hours Ago
Be an Early Applicant
Asheville, NC, USA
In-Office
Entry level
News + Entertainment
The Role
Produces and publishes accurate, timely digital news content across multiple platforms. Writes and edits copy, exercises strong news judgment, monitors competitors and news sources, develops story ideas, and uses digital analytics to guide placement. Collaborates with news managers, reporters, and the digital executive producer; teaches reporters digital skills; supports social media content creation; and communicates updates while meeting fast-paced deadlines.
Summary Generated by Built In

In this role you will be responsible for day-to-day digital news content, working closely with the news managers and Digital Executive Producer to make sure all digital platforms are up-to-date, accurate and compelling.

We want someone with a competitive spirit. Candidate must have excellent writing skills and news judgment. The ideal candidate must possess strong digital analytics skills to help guide story placement on respective digital platforms. The Digital News Producer must identify and post engaging, timely, and relevant content; monitor competitive social practices, and work in line with the station's overall content strategy. This individual must be willing to teach on-air reporters to help them improve their digital skills.

The ideal candidate will have:

  • Solid news judgment and the ability to write fast, accurate and mistake-free copy
  • Bachelor's degree in a related field preferred
  • Must be able to work in a fast-paced and deadline-driven environment
  • Strong leadership and communication skills
  • The ability to execute news strategies and goals in daily newscasts
  • Flexibility and on-the-spot problem solving abilities are a must

Requirements:

  • Must have some previous news producing experience at a commercial TV station, although the right entry-level candidate may be considered
  • A Journalism degree is preferred
  • Knowledge of or a willingness to learn about social media content creation for multiple platforms, including Facebook, Instagram, X, and YouTube.
  • A self-starter with a drive to chase down stories, including reaching out to appropriate authorities or other sources. 
  • Someone with a collaborative spirit who works well with a team to achieve department goals.
  • Seeks out story ideas, including follow-ups to previous reports or previews of upcoming events.
  • Excellent communicator and team player who shares important information with co-workers in a clear and timely manner.
  • Monitors news emails for new releases, relevant information and updates to stories and information about upcoming events, and shares or files that information as needed. 

EEO AND INCLUSIVITY:

Sinclair is proud to be an equal opportunity employer and a drug free workplace. Employment practices will not be influenced or affected by virtue of an applicant's or employee's race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, disability, genetic information, military or veteran status or any other characteristic protected by law.

About Sinclair:

Sinclair, Inc. (Nasdaq: SBGI) is a diversified media company and a leading provider of local news and sports. The Company owns, operates and/or provides services to 177 television stations in 79 markets affiliated with all major broadcast networks; owns Tennis Channel, the premium destination for tennis enthusiasts; and multicast networks CHARGE, Comet, ROAR and The Nest. Sinclair’s AMP Media produces a growing portfolio of digital content and original podcasts. Additional information about Sinclair can be found at www.sbgi.net.

 About the Team

The life-blood of our organization is our people. We have a compelling story, a goal-oriented culture, and we take really good care of people. How good? Here is a glimpse: great benefits, open-door policy, upward mobility and a strong desire to see you succeed. Ready to be part of a winning team? Let’s talk.


Skills Required

  • Previous news producing experience at a commercial television station
  • Strong writing skills and the ability to produce fast, accurate, mistake-free copy
  • Solid news judgment
  • Bachelor's degree in a related field
  • Journalism degree
  • Knowledge of or willingness to learn social media content creation for Facebook, Instagram, X, and YouTube
  • Strong leadership, communication, collaboration, and teamwork skills
  • Ability to work in a fast-paced, deadline-driven environment
  • Digital analytics skills
  • Ability to chase down stories, contact sources, and identify follow-up and preview story ideas
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The Company
HQ: Hunt Valley, MD
5,001 Employees
Year Founded: 1986

What We Do

Sinclair Broadcast Group, Inc. is one of the largest and most diversified television broadcasting companies in the country. Sinclair owns and operates, programs or provides sales services to more television stations than anyone and has affiliations with all the major networks. In addition, Sinclair is the leading local news provider in the country, as well as a producer of sports content. Sinclair owns a multicast network, four radio stations and a cable network. Sinclair’s broadcast content is delivered via multiple-platforms, including over-the-air, multi-channel video program distributors, and digital platforms. Sinclair, either directly or through its venture subsidiaries, makes equity investments in strategic companies. Sinclair Broadcast Group, Inc. was founded in 1986, went public in 1995 and is traded on the NASDAQ Global Select Market under the ticker symbol SBGI. Throughout our history, Sinclair Broadcast Group has been at the forefront of industry-changing events and technological advances. Our vision and first-to-market mentality drives our ‘next generation’ thinking; stimulating conversations, innovating through our expertise, and advocating for the development of technology and evolving business models. As a leading over-the-air broadcast television company, our primary business is to engage consumers on multiple platforms with relevant and compelling news, entertainment and sports content, and to provide advertisers and business efficient means and value to connect with our mass audiences. We recognize the vital role broadcast television plays in branding and local content delivery, and therefore strive to constantly be at the forefront of leading edge technology and structures to advance the industry.

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