Planning Director

Posted 3 Days Ago
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Manchester, Greater Manchester, England, GBR
In-Office
Entry level
Agency
The Role
Leads media and communication planning for the BBC account, developing data-informed strategies, media plans, channel briefs, campaign KPIs, and commercial opportunities. The role manages planning and activation workstreams, resolves issues, presents recommendations to senior clients, builds media-owner relationships, and develops junior team members. It requires strong planning expertise, client leadership, strategic judgment, and the ability to manage multiple priorities in a fast-paced hybrid agency environment.
Summary Generated by Built In

Agency :

Havas Media Group

Job Description :

Planning Director | BBC


About Havas Media Network


Havas Media Network (HMN) employees over 950 people in the UK & Ireland. We are passionate about helping our clients create more Meaningful Brands through the creation and delivery of more valuable experiences. Our Havas mission: To make a meaningful difference to the brands, the businesses and the lives of the people we work with.


HMN UK spans London, Leeds, Manchester & Edinburgh, servicing our clients brilliantly through our agencies including Ledger Bennett, Havas Market, Havas Media, Arena Media, Forward Media, DMPG and Havas Play Network.


Our Ambition


At Havas Media Network we create Meaningful Media that drives growth for the world’s most ambitious brands. Guided by our values—Human at Heart, Head for Rigour, and Mind for Flair—we embed genuine human insight, data-driven discipline and creative daring into everything we do.

This role sits at the heart of that promise—bridging day-to-day planning with specialist capabilities to ensure data-driven thinking enhances every stage of media delivery.


The Role


The BBC is our flagship account and as such working on the BBC is a privilege and we want people to join the account who understand the responsibility involved.


The Planning Director plays a vital role as guardian of the media and communication planning craft, responsible for getting to the heart of the BBC’s challenges and uncovering appropriate media solutions and strategies.  The right candidate will be able to manage multiple tasks at once and thrive in a fast-paced and busy environment.


You’ll make real impact on some of the UK's most beloved TV shows. This is a unique opportunity to work across a diverse portfolio of entertainment content - from the thrilling drama of Traitors, epic journeys of Race Across the World, electrifying energy of Glastonbury and excitement of the greatest sporting moments such as the Women’s World Cup.  This role also extends across the broader portfolio of BBC products, including Sounds, News and Kids.


What behaviours we need from you:

 

As Planning Director, you are the heartbeat of the agency, your team and often your client’s gateway to the Havas. You will be a positive, motivated individual with an attitude and mindset to convey real care, craft, and creativity.

For your team, you will be a leading figure, and someone that will play a pivotal role in motivating those around you, bridging the requirements of both the client and wider agency.


You will:


  • Work with specialist team leads to manage planning and activation workstreams, ensuring any bottlenecks are mitigated and clients are kept aware of campaign status.
  • Manage upwards and sideways effectively, provide solutions when escalating campaign or process issues to SLT, Specialist ADs and cross-functional teams.
  • Proactively develop more junior members of the team and draft clear objectives, including ownership of appropriate appraisals.
  • Get the most out of your team, delegate authority to match their job level and hold them accountable.

For your clients, you are representing the best of Havas. The face of our offering and someone that can build brilliant, trusted relationships based on exceptional work and genuine interest in their business. You will be someone who:


  • Actively seeks out the opinions from others in the Havas Village to strengthen planning recommendations.
  • Builds collaborative relationships with Media Owners.
  • Works with partners to identify growth opportunities on the account, proactively pursuing these opportunities and making them a reality.
  • Independently interprets insight and PCA data to evolve planning responses into actionable channel briefs and media plans.
  • Suggests well thought through, reasoned alternatives to identify better strategic and commercial opportunities.
  • Presents to senior client stakeholders, clear and well thought out proposals and recommendations.

Role Competencies:

 

The successful candidate will be able to deliver upon the following:


  • Apply planning expertise and industry knowledge to enhance planning responses, identify process efficiencies in activation oversight, and lead on specialist workstreams.
  • Is able to employ best practice methodology from inside and outside the business.
  • Identifies gaps in information and looks to close them, but is also able to make assumptions in order to act.
  • Demonstrate working knowledge of Havas products and media owner partnerships, applying these to deliver campaign solutions that meet client objectives.
  • Is able to develop project plans and justify their decision-making process based on established principles
  • Able to evaluate responses and proposals brought forth by more junior members and apply a more advanced lens based on knowledge of client’s business (sales, targets, broader business goals).
  • Able to use and demonstrate the use of tools in appropriate circumstances. Can direct team in appropriate sources of information to test hypotheses or find information.
  • Provide clear KPIs to evaluate campaign effectiveness.

What’s on offer from Havas:


  • We want you to do the best work of your career. To support you in managing your career, as well as your commitments and priorities in your life. We have created a modern, market leading approach to personal benefits, wellbeing, and care:
  • We have shown at Havas, that we can all work productively in a new Hybrid manner .
  • To give you even more flexibility, and support a better balance between work and life, Havas employees are given the opportunity to work remotely from anywhere in the world for up to 4 weeks per calendar year.
  • Alongside a generous holiday allocation and birthday off, we are all allocated one day per quarter as mental health days. These are simply days you can take off, guilt free and without eating into your holiday allowance.
  • We have modernised and introduced a market leading parental package for our employees. The Parental Life at Havas policy enhances, broadens, and encourages the uptake of parental leave for all parents, regardless of gender, type of relationship, type of parentship or any other potentially defining characteristic.
  • We also haven’t forgotten about those benefits that make a meaningful difference to you personally, from a Rental Deposit Loan (so you can secure your new place), season ticket loan to ease travel and free mortgage advice for the getting on the property ladder we have you covered and much more!
  • We haven’t lost the fun stuff either, subsidised gym membership, social club, bar nights, early Friday finishes.

 

We work in a hybrid working model – in office and remotely

Current policy is for minimum 3 days in office.

Office Location:  

Manchester – Havas Media office


#LI-LM2

Contract Type :

Permanent

Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.

Skills Required

  • Media planning expertise and relevant industry knowledge
  • Ability to manage planning and activation workstreams
  • Ability to interpret insight and PCA data
  • Ability to develop actionable channel briefs and media plans
  • Ability to present proposals and recommendations to senior client stakeholders
  • Ability to manage, motivate, delegate to, and develop junior team members
  • Ability to develop project plans and justify decisions
  • Knowledge of Havas products and media-owner partnerships
  • Ability to define KPIs and evaluate campaign effectiveness
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The Company
HQ: Chicago, IL
450 Employees
Year Founded: 2012

What We Do

Fearless. Fast. Smart. Focused. We are on a relentless quest to be Chicago's most creative company by reinvigorating iconic American brands through cultural relevance. We are passionate makers, digital disruptors, artists who don't color inside the lines. We work smarter. Push harder. Break things. Make things. And we're always looking forward.

Why Work With Us

Our agency gets out of bed in the morning to undertake what we call 'meaningful disruption' in an industry that is in need of serious transformation. We are not looking for the same, boring solutions that are chock-full of brand and marketing rhetoric but seek people that want to change the advertising game.

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