Location: Bengaluru
Experience: 1–4 years
CTC: Up to ₹15 LPA
Employment Type: Full-time
This is not a “just run ads” role. You’ll own paid acquisition end-to-end, drive creative experimentation, and scale growth.
If you love diving into campaign data, spotting what’s working, killing what’s not, and constantly finding new ways to grow — this is for you.
- Own and scale paid acquisition across Meta and Google
- Plan, launch, monitor, and optimize performance marketing campaigns daily
- Track and improve key metrics — CAC, ROAS, CPL, CTR, conversion rates
- Run structured A/B tests across creatives, audiences, landing pages, and funnels
- Analyze campaign performance and turn data into actionable insights
- Collaborate with creative teams to develop high-performing ad content
- Identify new acquisition channels and growth opportunities
- Optimize user journeys and conversion rates
- Build dashboards and maintain performance trackers
- Work cross-functionally with product, ops, and leadership on growth initiative.
Requirements
- 1–4 years of experience in performance marketing or growth marketing
- Hands-on experience managing ad budgets on both Meta and Google
- Strong understanding of CAC, ROAS, LTV, attribution, and conversion funnels
- Comfortable with Google Analytics and similar tools
- Data-driven with strong analytical and problem-solving skills
- Rapid testing mindset — kill losers fast, scale winners aggressively
- High ownership and ability to thrive in a fast-paced startup environment
- Bachelor’s degree required
Benefits
- Why This Role?
- Own meaningful growth metrics from day one
- High-impact, high-learning environment
- Competitive compensation up to ₹15 LPA
Skills Required
- 1-4 years of experience in performance marketing or growth marketing
- Hands-on experience managing advertising budgets on both Meta and Google
- Strong understanding of CAC, ROAS, LTV, attribution, and conversion funnels
- Experience with Google Analytics or similar tools
- Strong analytical and problem-solving skills
- Data-driven approach and rapid testing mindset
- High ownership and ability to work in a fast-paced startup environment
- Bachelor's degree
What We Do
Proof-of-Skill is a hiring and talent-matching platform that helps candidates find roles aligned with their skills, values, experience, and goals. It verifies identity, education, work history, and skills through proctored assignments and expert validation, then connects verified candidates with relevant employers and interviews. For businesses, it provides candidate skill-assessment software intended to reduce resume screening and improve recruiting efficiency for modern teams and hiring decisions.
