Renee Cosmetics
Jobs
Asst Manager /Senior Executive/Executive Performance Marketing - D2C(Meta and Google Ads)
Asst Manager /Senior Executive/Executive Performance Marketing - D2C(Meta and Google Ads)
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The Role
Leads performance marketing strategy across paid digital channels, including Google, Meta, YouTube, SEM, PPC, display, and paid social. Drives acquisition, retention, revenue, and funnel performance through budget management, analytics, A/B testing, lifecycle marketing, landing-page optimization, and conversion improvement. Manages marketing teams and agencies, collaborates on creative development, monitors competitors, and presents growth insights to leadership.
Summary Generated by Built In
Who We Are ?
RENEE Cosmetics is one of the leading Indian cosmetics brands, empowering individuals to celebrate their beauty through innovative, multifunctional, and easy-to-use products. As one of the fastest-growing beauty brands in India, RENEE is redefining makeup and moving toward becoming a globally recognized name.
If you’re a Performance Marketing Manager who thrives on scaling brands and driving measurable growth, we’d love to hear from you.
What role will you play? (Key Responsibilities)
- Own and lead the overall performance marketing strategy across all digital channels.
- Plan, execute, and scale campaigns across Google Ads, Meta (Facebook & Instagram), YouTube, and other paid platforms.
- Drive customer acquisition, retention, and revenue growth through data-driven decisions.
- Manage and optimize SEM, PPC, display, and paid social campaigns to maximize ROI.
- Lead budget planning, allocation, and forecasting across channels.
- Build and manage full-funnel marketing strategies (awareness → consideration → conversion → retention).
- Analyze campaign performance and continuously optimize CPA, ROAS, CTR, and conversion rates.
- Oversee email, SMS, and WhatsApp marketing strategies for lifecycle engagement.
- Collaborate with creative, content, and product teams to deliver high-performing ad creatives.
- Drive A/B testing strategies across creatives, landing pages, and funnels.
- Monitor competitor activities, market trends, and consumer behavior.
- Optimize website performance, landing pages, and conversion funnels.
- Lead, mentor, and manage the performance marketing team and external agencies.
- Present performance insights and growth strategies to leadership.
What makes you a perfect fit?
- 2+ years of experience in performance marketing / growth marketing.
- Proven track record of managing high-budget campaigns and scaling brands.
- Strong expertise in Google Ads, Meta Ads, and analytics tools (GA4, etc.).
- Deep understanding of D2C / e-commerce performance marketing.
- Experience with marketing automation tools and CRM platforms.
- Strong analytical mindset with the ability to translate data into strategy.
- Excellent leadership and team management skills.
You are a Pro at:
- Customer Acquisition Cost (CAC) & Return on Ad Spend (ROAS)
- Traffic-to-lead and lead-to-conversion ratios
- Funnel optimization & conversion rate improvement
- Customer Lifetime Value (CLTV)
- Multi-channel attribution and performance tracking
- Scaling campaigns profitably
You ace the following powers:
- Strategic Thinking
- Ownership & Accountability
- Data-Driven Decision Making
- Problem-Solving
- Leadership & Team Building
- Strong Communication & Stakeholder Management
Why should you jump on our bandwagon?
- Be part of one of India’s fastest-growing beauty brands
- Work with a young, dynamic, and creative team
- Opportunity to own and scale large marketing budgets
- Fast-track career growth in a high-impact role
- Flexible work culture & alternate Saturdays off
- Enjoy 50% employee discount on all RENEE products
Skills Required
- 2+ years of experience in performance marketing or growth marketing
- Proven track record managing high-budget campaigns and scaling brands
- Strong expertise in Google Ads, Meta Ads, and analytics tools such as GA4
- Deep understanding of D2C and e-commerce performance marketing
- Experience with marketing automation tools and CRM platforms
- Strong analytical mindset and ability to translate data into strategy
- Excellent leadership and team management skills
Am I A Good Fit?
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The Company
What We Do
Timelessly inspired, endlessly enhanced- RENÉE Cosmetics is an Indian makeup brand that’s redefining beauty with its range of high quality, 100% cruelty-free, innovative range of products. RENÉE believes in empowering women to own and enjoy their bold, ambitious persona and let their glam do the talking. Founded by Aashka Goradia Goble, the famed actress and her brand both believe that the art of cosmetics is a true liberator and a beautiful form of expressing oneself in hues, tones and shades. Explore RENÉE Cosmetics range of products at www.reneecosmetics.in
