PAID CREATIVE MEDIA MANAGER
Stylish, grounded, uplifting – these values live through everything we do at Boden. Without the collaboration, honesty and friendship between our teams, we wouldn’t be where we are today. We curate a world of beauty that’s ethical, inclusive – and importantly – good fun. We inspire you to live your best life. We are Boden.
OVERVIEW
Join our Product Marketing team and bring the Boden brand to life across paid social channels worldwide. You'll lead creative strategy across multiple platforms, creating inspiring content that attracts new customers and keeps our loyal audience engaged.
From insights and ideas to production, testing and optimisation, you'll own the paid social creative journey end to end.
Location: 3 days per week at our North Acton office, 2 days from home.
WHAT YOU WILL DO
• Own the Paid Media Creative Strategy from ideation of creative through planning, production, shooting, to post-production
• Work closely with the Senior Paid Media Manager, completely understanding performance of different creatives and extracting learnings to feed into new ideas and shoots
• Support the Senior Product Marketing Manager in first-class selling strategy, to deliver an excellent omnichannel experience
• Work with the Organic Social team to turn social insights into action by utilising data learnings to drive relevancy and efficiency
• Defining briefing for influencers for paid social creative, working closely with the PR team
• Identify new opportunities to test, learn and maximise performance and successfully implement them
• Participate in content idea generation sessions
• Monitor platform developments, as well as keeping up to date with industry research, audiences and innovation
WHAT WE ARE LOOKING FOR
• Paid media experience with a strong understanding of creative performance across social channels
• Social native with a strong understanding of current trends and how they can inform paid creative
• Creative and innovative approach to social media content creation
• Strong analytical skills with the ability to turn performance insights into actionable creative learnings
• Excellent communication skills with the confidence to share ideas clearly and collaborate effectively
• Team player with a collaborative mindset and a proactive approach to getting things done
• Desire to produce high-quality work and continuously improve creative output
OUR BEHAVIOURS
• At Boden, how we work matters just as much as what we deliver.
• We keep things simple. We say what we mean, keep each other in the loop, and follow through on what we’ve said we’ll do.
• We care about doing a good job – and we care about each other. We’re always kind, often honest, and we will push for high standards without making it heavy.
• We know what we’re good at, we lean on each other when needed, and we show up as a team – taking ownership and getting things done together.
WHAT WE OFFER
• Competitive salary & targeted annual bonus scheme
• Generous Boden clothing allowance
• 30% discount on all current clothing ranges
• 25 days holiday annual, plus Bank Holidays
• Online portal with an array of discounts on retail & entertainment
• Virtual GP Service for you and your household
• Free onsite parking and subsidised café
We want Boden to be the place everyone wants to work. Friendly, open, understanding and supportive. A best-of-British company with diverse teams, equal opportunities, and fair working and recruitment practices. We believe in hiring the best person for the job whoever they are, helping them thrive in it and celebrating their individuality.
We would like to encourage people from a diverse range of backgrounds to apply for our roles. If you need any reasonable adjustments or additional support during your application process, please do not hesitate to let us know.
Skills Required
- Paid media experience with a strong understanding of creative performance across social channels
- Strong understanding of current social media trends and their application to paid creative
- Creative and innovative approach to social media content creation
- Strong analytical skills and ability to turn performance insights into actionable creative learnings
- Excellent communication skills and confidence sharing ideas clearly
- Ability to collaborate effectively as part of a team
- Proactive approach to getting work done
- Commitment to producing high-quality work and continuously improving creative output
What We Do
Boden is a British womenswear and children’s clothing brand and omnichannel retailer. Founded by Johnnie Boden, it began as a mail-order catalogue and later expanded online and into the United States. The company designs and sells distinctive clothing and accessories through digital commerce, wholesale and retail operations, and physical stores, with a mission centered on ethical, inclusive products and bringing customers happiness.
