Media Planner

| Chicago, IL, USA
Sorry, this job was removed at 10:33 a.m. (CST) on Wednesday, June 12, 2024
Find out who's hiring in Chicago, IL.
See all Marketing jobs in Chicago, IL
Apply
By clicking Apply Now you agree to share your profile information with the hiring company.

Company Name: tastylive

As a Media Planner, you will work with rapidly growing brands and lead our performance marketing strategy and campaign activation. You will play a key role in the Global IG Media team, scaling paid marketing across the full consumer funnel.  Will help manage a multi-million annual budget for our brands tastytrade, tastylive, badtrader, and tastycrypto.

What you’ll do:         

  • Build recommendations for multi-million-dollar budget across multiple channels
  • Monitoring the performance of online campaigns and reporting the results to relevant stakeholders
  • Analyze data to develop strategies for advertising campaigns
  • Ensure campaigns reach the target audience effectively
  • Researching the current media landscape and keeping up to date with the latest media trends
  • Determining the most suitable media mix given the nature of our business, budget and preferred advertising media
  • Serve as strategic marketer of all paid digital tactics including video, display, social, & OTT
  • Build testing schedule for creative, audience, landing pages, etc. with team across every paid channel
  • Work with the data and analytics teams to create reports and compile analysis needed for campaign success
  • Partner and integrate with internal teams and agencies on upstream planning, briefing, execution and optimization
  • Build thought out recommendations and strategies to improve performance
  • Analyze reports via GA, Looker, and ad platforms for optimization and transparency purposes
  • Ensuring that advertising messages align with client or company objectives

Who you are:

  • Proven track record in media planning, campaign execution, and optimization.
  • Strong knowledge of a range of online media platforms and channels. Experience with search, display, social, mobile app, and affiliate marketing
  • Experience with attribution modeling or incrementality tools
  • Ability to use a variety of advertising analytics tools, databases and spreadsheet programs to track and manage advertising campaigns
  • Excellent interpersonal and communication skills
  • Excellent analytical and organizational skills
  • Effective at working under pressure and meeting tight deadlines
  • Over 5 years of hands-on campaign management or media planning experience

Team Perks:

  • Performance Bonuses
  • Stock Purchase Options
  • 401k Plan
  • 20 Paid Vacation Days (plus an additional paid vacation day the month of your birthday!)
  • 10 Paid Sick Days
  • Gym Membership Reimbursement
  • Commuter Benefits
  • Pet Insurance
  • Wellness & Mental Health Programs
  • Charitable Donation Matching
  • Two Paid Volunteer Days Off
  • Daily catered lunch when in the office
  • Full kitchen with snacks and beverages
  • In-building gym
  • CTA stop a block away, Shuttle to/from Metra
  • Office located in the West Loop - Chicago's growing center of tech, great cuisine, and high-end bars

Our Company:

The tastytrade, Inc. family of companies empowers individual traders differently. Founded in 2011 as an online financial media network, tastylive is now affiliated with companies like a brokerage firm (tastytrade in 2017), a research lab (quiet foundation in 2018), and a magazine (luckbox in 2019). In 2021, London-based IG Group acquired tastytrade, Inc. and assigned it to lead business in North America. This combined team has years of experience like institutional brokers but also a passion for disrupting the entire trading industry.  
 
Our dream is simple: we want more people to find more success with a better trading experience. That’s why we’re investing heavily in the right people, technology, and media to make that happen in the US and across the globe.

The diversity of our offerings and the technology that powers them provide our engineers with exposure to a broad set of tools and the opportunity to dig deep into specific problems. 
We are an ideal environment for those who are self-motivated, engineering-focused, pragmatic, and who truly enjoy creating and operating large, highly available, and performant systems. Our team is lean at roughly 45 members, and we follow a management philosophy that values the autonomy of our engineers.

Location: We have a great new office in the West Loop of Chicago and are currently working hybrid meaning we’d love to see your face 3 days week or more!
 
tastytrade | tastylive | IG North America
1330 W Fulton Market, Chicago, IL 60607 


Read Full Job Description
Apply Now
By clicking Apply Now you agree to share your profile information with the hiring company.

Technology we use

  • Engineering
    • C++Languages
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • RubyLanguages
    • SqlLanguages
    • SwiftLanguages
    • Objective-CLanguages
    • ReactLibraries
    • Ember.jsFrameworks
    • KubernetesFrameworks
    • Ruby on RailsFrameworks
    • TerraformFrameworks
    • React NativeFrameworks
    • AkkaFrameworks
    • PostgreSQLDatabases
    • RedisDatabases
    • CouchbaseDatabases
    • DynamoDBDatabases
    • GitHubServices

An Insider's view of IGNA - tasty

What’s the vibe like in the office?

We’re in a fast-paced industry, but no matter how busy people get, no one’s ever too busy to help a colleague out. We’re surrounded by smart, driven people and the collaboration amongst the teams is the reason why we are constantly growing. Plus, there’s free food and puppies to get you through the day!

Mo

Project Manager

How does the company support your career growth?

Because we're on a relatively small team, I feel I'm able to make more of an impact. I often see features I've worked on reflected on the platform in real time: Something that's incredibly satisfying. And best of all, I get to learn from ridiculously talented senior engineers who have become not only mentors, but also close friends.

Div

Senior Software Developer

What are IGNA - tasty Perks + Benefits

Culture
Volunteer in local community
This year, our employees Vonetta and Tracy helped raise money for Chicago Reads, a program to send every child home with a book to read this summer!
Partners with nonprofits
Open door policy
Open office floor plan
Employee resource groups
Employee-led culture committees
Day off for your birthday
Hybrid work model
Employee awards
Flexible work schedule
Diversity
Dedicated diversity and inclusion staff
Mandated unconscious bias training
Diversity employee resource groups
Hiring practices that promote diversity
Diversity recruitment program
Health Insurance + Wellness
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Pet insurance
Wellness programs
Our employee assistance program provides support on stress management, dependent/elder care, fitness, and legal and financial issues.
Team workouts
Mental health benefits
Our employee assistance program provides employees and their families with counseling services (general, bereavement, tobacco cessation).
Financial & Retirement
401(K)
401(K) matching
Employee stock purchase plan
Performance bonus
Charitable contribution matching
Child Care & Parental Leave
Generous parental leave
Family medical leave
Return-to-work program post parental leave
Vacation + Time Off
Generous PTO
Paid volunteer time
Sabbatical
Paid holidays
Paid sick days
Office Perks
Commuter benefits
tastytrade offers pre-tax commuter benefits for all employees (both public transport and rideshare).
Company-sponsored outings
Free daily meals
Free lunch in-office!
Free snacks and drinks
Company-sponsored happy hours
Recreational clubs
Fitness stipend
Onsite gym
Professional Development
Job training & conferences
Promote from within
Mentorship program
Our engineering team hosts a mentorship program for younger or newer additions to the team.
Continuing education stipend
Continuing education available during work hours
Online course subscriptions available

More Jobs at IGNA - tasty

Apply Now
By clicking Apply Now you agree to share your profile information with the hiring company.
Learn more about IGNA - tastyFind similar jobs like this