The Role
Develops and manages paid media campaigns across Google, Meta, TikTok, and programmatic platforms. Sets budgets and KPIs, analyzes performance metrics, conducts audience and competitor research, optimizes campaigns for ROI and growth, and creates reports and recommendations for internal teams and clients.
Summary Generated by Built In
THE TEA ON THIS ROLE
Are you a data-driven digital marketer who thrives on optimizing campaigns and scaling performance?
As a Media and Performance Strategist, you will lead paid media and performance marketing campaigns across platforms like Google Ads, Meta Ads, TikTok Ads, and programmatic channels. In this role, you’ll help brands reach the right audiences, maximize ROI, and drive measurable growth through smart, insight-led media strategies.
As part of SVEN — The Digital 1st Agency, you will take on refreshing perspectives on work and craft. From fresh tech to fresh thinking, our Youth DNA brings newness, fun and purpose to make every encounter with brands and people refreshing — even if digital often isn’t.
Interested? Work with real-time data and learn to pivot fast, be agile, and drive performance. Read on!
DIGITAL MADE REFRESHING FOR CLIENTS
When the biggest, most groundbreaking brands rely on you to drive propel their digital growth, that in itself is a breakthrough. Imagine being a central figure to enabling the biggest possible reach and impact for brands.
When the biggest, most groundbreaking brands rely on you to drive propel their digital growth, that in itself is a breakthrough. Imagine being a central figure to enabling the biggest possible reach and impact for brands.
As Media and Performance Strategist, you will do:
Paid Media Strategy & Campaign Management
- Plan, launch, and optimize paid media campaigns across:
- Google Ads (Search, Display, YouTube)
- Meta Ads (Facebook & Instagram)
- TikTok Ads
- Programmatic platforms / DSPs
- Develop performance marketing strategies aligned with business goals
- Set KPIs, budgets, and media plans based on data and insights
Performance Analysis & Optimization
- Analyze campaign performance using tools like Google Analytics and platform dashboards
- Monitor key metrics such as CTR, CPC, CPA, ROAS, and conversions
- Identify trends, insights, and opportunities to improve results
- Continuously optimize campaigns for efficiency and scale
Data, Insights & Reporting
- Conduct market, audience, and competitor research
- Translate data into actionable insights and recommendations
- Create clear, compelling reports and dashboards
- Present campaign results and strategies to internal teams and clients
Requirements
WHAT WE’RE LOOKING FOR:
Core Skills & Expertise
- Strong experience in Paid Media / Performance Marketing / Digital Marketing
- Hands-on expertise in:
- Google Ads
- Meta Ads (Facebook Ads Manager)
- TikTok Ads
- Programmatic / DSP platforms
- Proficiency in Google Analytics (GA4 preferred) and reporting tools
- Solid understanding of media metrics, attribution, and conversion tracking
Soft Skills:
- Strong analytical and problem-solving skills
- Excellent communication and presentation skills
- Ability to translate complex data into clear, actionable insights
- Comfortable working with cross-functional teams and external partners
Benefits
DIGITAL WORK MADE REFRESHING FOR YOU
Digital isn’t the easiest industry to be part of — it’s always on and always evolving. The client pressure is real, but with the right support and programs in place, you’ll know you’ve got it — and we gotchu too as part of one of only two agencies in the Philippines certified as a Great Place to Work.
Digital isn’t the easiest industry to be part of — it’s always on and always evolving. The client pressure is real, but with the right support and programs in place, you’ll know you’ve got it — and we gotchu too as part of one of only two agencies in the Philippines certified as a Great Place to Work.
BEST SUPPORT FAM
- Immerse in a supportive atmosphere with uplifting mentors and teams.
- Vibe with us through monthly employee programs and events.
- Get recognized for your hustle – we celebrate wins!
DIGITAL 1ST PRODUCTIVITY
- Level up on efficiency through Digital 1st equipment, tools, and systems.
- Boost your skills with in-house learning programs and company-sponsored training.
- Stay agile by adhering to SCRUM and Agile methodologies and rituals.
FULFILLING BREAKTHROUGH
- Own your career path with regular appraisals and growth opportunities.
- Rotate through diverse projects, gaining exposure to different languages, frameworks, and platforms.
- Use your leaves in any way you like – for catching up, pursuing your passions, or contributing to the community.
- Stay healthy and secured with HMO and life insurance, plus all-around support from different experts on mental health, nutrition, finances, and more.
Skills Required
- Strong experience in paid media, performance marketing, or digital marketing
- Hands-on expertise with Google Ads
- Hands-on expertise with Meta Ads or Facebook Ads Manager
- Hands-on expertise with TikTok Ads
- Hands-on expertise with programmatic or DSP platforms
- Proficiency in Google Analytics, preferably GA4
- Proficiency with reporting tools
- Understanding of media metrics, attribution, and conversion tracking
- Strong analytical and problem-solving skills
- Excellent communication and presentation skills
- Ability to translate complex data into clear, actionable insights
- Ability to work with cross-functional teams and external partners
Am I A Good Fit?
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The Company
What We Do
SVEN is a digital-first agency that helps brands connect with consumers through human insights, creative strategy, technology, and AI. Its services span brand and business strategy, campaign programs, media and performance, data and analytics, website and digital transformation, online-to-offline tools, extended realities, metaverse experiences, artificial intelligence, video, streaming, and animation. The agency focuses on meaningful, impactful digital experiences and measurable brand growth.
