Marketing Specialist

Posted 9 Days Ago
Be an Early Applicant
Hiring Remotely in GBR
Remote
Senior level
Blockchain • Fintech
The Role
Drive Orderly Network’s Web3 marketing across social media, communities, external communications, partnerships, KOL collaborations, and campaigns. Develop content, monitor industry trends, track campaign performance, and optimize initiatives. The role requires independently managing multiple projects, building ecosystem relationships, communicating complex crypto concepts, and collaborating across global teams. Fluency in English and Mandarin Chinese is required, with Web3, DeFi, crypto, or fintech experience preferred.
Summary Generated by Built In
Work with the best

We are Orderly, the ultimate destination for decentralized trading platforms. We are not satisfied with the limitations of centralized exchanges or the complexities of building decentralized order books. We aim to make trading easy, fast, and secure for everyone. How? By fusing the simplicity of CeFi with the power of DeFi.
At the heart of the issue lies “liquidity”. Builders often grapple with a paradox; traders need liquidity, but liquidity demands traders. Our solution is simple as is bold –concentrate all liquidity into one order book. One order book that connects all the liquidity in the crypto space.
Our ambition doesn't stop there. We're omnichain, championing chain abstraction. We envision seamless transactions, where the underlying blockchain is merely a detail. By concentrating liquidity, we aim to redefine the crypto landscape, making bridging and wrapped assets a thing of the past.
We are Orderly, and we are here to revolutionize DeFi, democratizing access to financial opportunities and fostering a fair, equitable paradigm for all.

A Glimpse into Your Future at Orderly Network
  • What will you achieve?
    • Manage social media and community operations targeting Chinese-speaking crypto audiences, growing Orderly’s brand awareness and engagement across relevant channels.
    • Create engaging Chinese content around crypto market trends, Web3 ecosystem developments, and Orderly’s products and initiatives, while supporting English-language content and marketing activities when needed.
    • Proactively connect with Chinese-speaking Web3 builders, KOLs, and ecosystem partners to build relationships and explore collaboration opportunities.
    • Monitor crypto trends, community discussions, and content performance to identify opportunities and improve engagement.
  • What challenges will you face?
    • Staying on top of fast-moving crypto trends and turning them into relevant, engaging content for Chinese-speaking audiences.
    • Building an active community and meaningful relationships with builders, KOLs, and ecosystem partners through consistent engagement and outreach.
    • Managing content and community initiatives independently in a fast-paced, remote environment.
  • About you:
    • 2+ years of experience in social media, content creation, community management, or digital marketing.
    • Strong Chinese writing and content creation skills, with the ability to communicate in English and support English-language content when needed.
    • A good understanding of the crypto and Web3 ecosystem, particularly Chinese-speaking crypto communities.
    • A proactive self-starter with strong ownership, good execution skills, and a willingness to learn and experiment.
    • Fluent in written and spoken Mandarin Chinese and English.
    • Experience in Web3, crypto, DeFi, or fintech.
    • Experience managing social media accounts or growing online communities in the crypto space.
    • Existing connections with Chinese-speaking Web3 builders, KOLs, or ecosystem partners.
    • Familiarity with DEXs, perpetual trading, or DeFi infrastructure is a plus.
Interested in Learning More?
  • Our hiring process begins by meeting with our People Team, who help facilitate the process of placing you in your new role. You can expect to share your experience and ideas in online video interviews with our hiring team of management and potential new colleagues.
  • If you have experience in developing trading systems or financial-related products is a plus.
  • You can prepare for this interview by mentally organizing your strategies and opinions on topics such as Web3, cryptocurrency trading platforms, and your vision of how to succeed. 
  • Share this! Don’t be afraid of friends or co-workers stealing this job! We will find a place for you if you are unique and intelligent. Check out our External Referral Incentives Program as well. 

Skills Required

  • 5+ years of experience in marketing, social media, community management, partnerships, or a related field
  • Understanding of the Web3 ecosystem, including crypto communities, KOLs, DeFi projects, and industry trends
  • Ability to independently plan and execute marketing initiatives and manage multiple projects with minimal supervision
  • Strong content creation and writing skills
  • Familiarity with social media management, community engagement, KOL marketing campaigns, and marketing performance tracking
  • Fluent written and spoken English and Mandarin Chinese
  • Strong communication, organizational, proactive, adaptive, and detail-oriented skills
  • Experience in Web3, crypto, DeFi, or fintech
  • Familiarity with DEXs, perpetual trading, or crypto trading infrastructure
  • Experience identifying and building relationships with KOLs, influencers, external partners, or Web3 projects
  • Experience developing trading systems or financial-related products
Am I A Good Fit?
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The Company
HQ: Derby
34 Employees

What We Do

Orderly Network is an omnichain CLOB infrastructure that unifies liquidity across blockchains. We are building the ultimate trading lego for seamless dApp integration by any builder on any blockchain. We are transforming DeFi by combining the transparency and composability of DEXs, with the speed and performance of CEXs.

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