The Role
The Marketing Manager will build and engage the detection engineering community, develop compelling narratives, execute integrated campaigns, and establish the brand as a leader in education and innovation in cybersecurity.
Summary Generated by Built In
Shape the future of cybersecurity. Build the community that will define it.
At detections.ai, we're not just building technology—we're cultivating the next generation of detection engineers who will stand as the first line of defense against tomorrow's threats. We need a visionary marketer who can transform our mission into a movement.
Your Mission:
- Build the detection engineering community - create the gathering place where the world's brightest security minds collaborate and innovate
- Transform complex threat detection into stories that inspire the next generation of cybersecurity professionals
- Champion our vision across social platforms, turning followers into advocates and advocates into leaders
- Develop thought leadership that doesn't just inform—it empowers detection engineers to think bigger and act bolder
- Create campaigns that celebrate the heroes who protect our digital world
- Partner with our product team to showcase how cutting-edge AI amplifies human expertise
- Design and execute integrated marketing campaigns across multiple channels and touchpoints
- Build strategic partnerships with industry organizations, conferences, and thought leaders
- Establish our brand as the definitive voice in detection engineering education and innovation
Required Skills & Experience:
Core Marketing Expertise:
- 5+ years in B2B marketing, preferably in cybersecurity, DevTools, or technical SaaS
- Proven track record of building and scaling marketing programs from 0-1
- Deep understanding of developer and technical audience marketing
- Experience with marketing automation platforms (HubSpot, Marketo, Pardot)
- Proficiency in analytics tools (Google Analytics, Mixpanel, Amplitude)
- SEO/SEM expertise and content marketing strategy development
Content & Communication:
- Exceptional writing and storytelling abilities with technical accuracy
- Experience creating technical content for security professionals
- Video content creation and editing capabilities
- Public speaking and presentation skills for industry events
- Ability to translate complex technical concepts into compelling narratives
- Experience with content management systems and editorial workflows
Community & Social Media:
- Proven success building and engaging technical communities
- Advanced social media marketing across LinkedIn, Twitter, YouTube, and emerging platforms
- Experience with community platforms (Discord, Slack, Reddit, GitHub)
- Understanding of developer relations and community-driven growth strategies
- Event marketing and conference management experience
- Influencer relationship building and management
Technical & Analytical:
- Basic understanding of cybersecurity concepts and detection engineering
- Data analysis and interpretation skills with ability to derive actionable insights
- A/B testing methodology and conversion rate optimization
- Marketing attribution modeling and ROI measurement
- CRM management and lead scoring implementation
- Growth hacking mindset with experimental approach to marketing
Digital Marketing:
- Paid advertising experience (Google Ads, LinkedIn Ads, Twitter Ads)
- Email marketing strategy and execution
- Webinar planning, production, and promotion
- Marketing automation and lead nurturing workflows
- Conversion funnel optimization and user journey mapping
You're Our Person If:
- You believe in the power of community - you've seen how the right connections can accelerate innovation and elevate an entire profession
- Cybersecurity runs in your veins - you understand that detection engineering isn't just a job, it's a calling to protect what matters most
- Social media is your superpower - you don't just create content, you spark movements and build tribes of passionate advocates
- You're a storyteller with vision - you can paint the picture of a world where every organization has unbreakable defenses
- Data drives your decisions - you measure impact and optimize for meaningful engagement, not just metrics
- You thrive in startups - startups energize you, and you're ready to write the playbook as we build it
- You have an entrepreneurial mindset - you take ownership, move fast, and aren't afraid to fail forward
What We Offer:
- Competitive compensation with meaningful equity upside
- Comprehensive benefits including health, dental, and vision
- Remote-first culture with flexible working arrangements
- Professional development budget for conferences and learning
- Direct access to founders and product leadership
- Opportunity to define marketing strategy and build a world-class team
This isn't just a marketing role—it's your chance to architect the community that will secure our digital future.
Join us in building something bigger than a company. Help us build the movement that will define the next era of cybersecurity.
Top Skills
Amplitude
Google Analytics
Hubspot
Marketo
Mixpanel
Pardot
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The Company
What We Do
Community-Led. AI-Enhanced. Detection-Obsessed.
