MARKETING MANAGER

Posted 9 Days Ago
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92629, Dana Point, CA, USA
In-Office
80K-110K Annually
Mid level
Food • Retail • Manufacturing
The Role
Own and execute integrated marketing initiatives across retail, e-commerce, social media, email, digital advertising, and product launches. Develop strategies to increase brand awareness and sales, manage campaigns, partner with influencers, vendors, and agencies, track performance, and identify growth opportunities. Collaborate with Product Development, Sales, and Graphic Design teams to strengthen the consumer brand.
Summary Generated by Built In

Who We Are

At Bakery Bling™, we make dessert decorating easy, fun, and memorable. From Glittery Sugar™ and designer cookie kits to our Insta-House™ gingerbread houses, our products help families, bakers, and retailers create something special without the hassle. We're a growing, women-owned company that values creativity, collaboration, and people who enjoy building something meaningful.

About the Role

We're looking for a Marketing Manager who can help take our brand to the next level. This person will own marketing initiatives from concept to execution and help drive growth across retail, e-commerce, social media, and new product launches.

What You'll Do

· Lead and execute marketing campaigns across multiple channels.

· Manage email marketing, and digital advertising.

· Support retail promotions and product launches.

· Develop marketing strategies that increase brand awareness and sales.

· Partner with influencers, vendors, and agency partners.

· Track campaign performance and identify opportunities for growth.

· Collaborate with Product Development, Sales, and Graphic Design teams.

 

Benefits

· Generous PTO

· Medical, Dental & Vision Insurance

· HSA and FSA Options

· Career Growth Opportunities

· Team-Oriented Environment

· Opportunity to help grow an innovative consumer brand with national reach

Qualifications

· 3+ years of marketing experience.

· Strong understanding of digital marketing and consumer brands.

· Excellent project management and communication skills.

· Experience in retail, food, CPG, or e-commerce preferred.

Skills Required

  • 3+ years of marketing experience
  • Strong understanding of digital marketing and consumer brands
  • Excellent project management and communication skills
  • Experience in retail, food, CPG, or e-commerce
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The Company
77 Employees

What We Do

Bakery Bling™ is a luxury line of 100% edible, nut-free, and kosher glittery sprinkles, dessert toppings, and designer cookie and gingerbread house kits. Founded by Lauren Brooks, the company creates innovative baking embellishments and high-quality kits designed to make creative baking accessible and stress-free for parents and dessert enthusiasts, with their unique products available both online and in stores nationwide.

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