Marketing Manager

Posted 4 Days Ago
Be an Early Applicant
Fruitland, ID, USA
In-Office
60K-80K Annually
Senior level
Automotive
The Role
Manages dealership marketing across traditional, digital, and social channels. Responsibilities include developing campaigns, overseeing brand-compliant messaging, managing the marketing budget, coordinating advertising and community events, analyzing campaign performance, creating graphics and Google Ads, managing websites and social media, and ensuring advertising compliance with manufacturer and state guidelines.
Summary Generated by Built In

Steve's Hometown Dealerships is looking for a Marketing Manager for it's dealerships in Ontario, Oregon and Fruitland, Idaho.


The marketing manager position works out of the dealership, Monday through Friday. Remote work is not an option for this posit most of the time however there could be some accommodations.

Duties include but are not limited to:

  • Developing marketing campaigns through traditional, digital and social media channels
  • Overseeing promotional messaging and products, and ensuring they meet brand guidelines
  • Managing the annual marketing budget, allocating funds, and reporting on the performance of strategies and campaigns
  • Ensuring advertising compliance with manufacturer and state guidelines
  • Coordinating monthly advertising campaigns and events to drive brand awareness and customer traffic
  • Monthly review of campaign performance - candidate needs to understand how to read data and implement plans for improvements where necessary.
  • Develop grass roots marketing as well as working on charity and community events.
  • Design graphics and goggle ads.
  • Analyze data to help the owner and General managers make decisions.
  • Manage websites, third party providers and social media.

Some skills include but are not limited to:

  • Advertisements
  • Brand Awareness
  • Budget Processes
  • CRM
  • Campaign Planning
  • Customer Service
  • Database
  • Design
  • Digital
  • Highly organized - more organized than the normal opinion of what being organized is.

The ideal candidate has a minimum of 5 years in advertising with some experience in automotive. This is a great opportunity for someone with a creative mind, highly organized, and who is looking to keep busy and have fun.

Job Type: Full-time

Pay: $60,000.00 - $80,000.00 per year

Benefits:

  • Dental insurance
  • Health insurance
  • Paid time off
  • 401K

Schedule:

  • 8 hour shift
  • Monday to Friday

Work Location: In person

Skills Required

  • Minimum 5 years of advertising experience
  • Experience in the automotive industry
  • Ability to develop and manage traditional, digital, and social media campaigns
  • Ability to manage marketing budgets and analyze campaign performance
  • Graphic design and Google Ads experience
  • Website, social media, CRM, and database management experience
  • Strong organization and campaign planning skills
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The Company
126 Employees

What We Do

Steve's Hometown Auto Group is an automotive dealership group serving customers in Idaho and Oregon. Its dealerships sell new Chevrolet and quality used vehicles, including trucks and SUVs, while providing vehicle financing, parts, maintenance, and service support. The group aims to help customers purchase vehicles and keep them operating reliably through its regional dealership network and customer-care programs for local drivers.

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