Marketing Manager - Consumer Products

Posted 25 Days Ago
Be an Early Applicant
Alameda, CA, USA
In-Office
180K-180K Annually
Senior level
AdTech • Professional Services • Analytics • Consulting
The Role
Lead consumer marketing for healthcare products: define target consumers, generate deep insights, translate insights into big ideas, develop strategy and promotional plans, manage execution, budgets, and track results while serving as product/market expert.
Summary Generated by Built In
Company Description

About the client:

Our client is one of the leading Hospital & Healthcare companies bringing new products and technologies to the world.

They embrace diversity and equal opportunity in a serious way. They are committed to building a team that represents a variety of backgrounds, perspectives, and skills. The more inclusive we are, the better our work will be.

We are excited about our future and the role you play in our company!

Job Description

As the Marketing Manager you will be responsible for:

  • Defining the Consumer Target
  • Mining deep consumer insights
  • Turning consumer insights into actionable BIG ideas
  • Develop the marketing strategy and plans and leading the team to execute the plans Developing promotion strategy, tracking results and budget 

For this position:

  • Salary: Up to $180,000 + Benefits + Bonus
  • Relocation Assistance -Available 
  • Work Authorization: US Citizen / Green Card

Qualifications

All you need to have is:

  • You hold a Bachelors Degree with over 7 Years of professional experience.
  • You are a self-starter that is assertive, possesses a high degree of self-confidence and intellectual curiosity, and demonstrate good executive presence. 
  • You have the ability to identify/define business questions and issue and develop strategic, analytical and financial frameworks to conduct analysis. 
  • You will serve as product/market expert related to product positioning, competitive information, product performance, etc. 

Additional Information

All your information will be kept confidential according to EEO guidelines.

Skills Required

  • Bachelor's degree
  • 7+ years of professional experience
  • Work authorization: US Citizen or Green Card (must be authorized to work in the US)
  • Proven ability to develop marketing strategy, plans, and lead teams to execute
  • Experience developing promotion strategy, tracking results, and managing budgets
  • Strong consumer insight mining and translating insights into actionable ideas
  • Ability to define business questions and build strategic, analytical, and financial frameworks for analysis
  • Serve as product/market expert for product positioning, competitive intelligence, and product performance
  • Self-starter with assertiveness, intellectual curiosity, and strong executive presence
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The Company
7 Employees
Year Founded: 2018

What We Do

RA2 is a leader in creating data-driven solutions that empower organizations to achieve their goals. They provide award-winning data services that make complex information more accessible through web application development, robust data engineering, and digital advertising. Their multidisciplinary team transforms data into meaningful insights and optimizes digital campaigns, grounded in a deep understanding of data and technology.

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