Be an Early Applicant
The Role
Plan and execute marketing campaigns and brand communications for the healthcare sector. Create content for web, social, blogs, and print; manage agency relationships; oversee SEO/SEM, email and social advertising; analyze performance metrics and optimize strategies; coordinate stakeholders to ensure effective campaign execution.
Summary Generated by Built In
We are seeking a dynamic and proactive Marketing Executive to join our team. The ideal candidate will be responsible for handling marketing and communication activities, as well as content development, for online and offline brand building and brand communication.
Responsibilities
Responsibilities
- Develop and implement strategic marketing plans and campaigns that drive brand awareness, customer engagement, and lead generation within the healthcare sector.
- Create compelling content for various channels including website, social media, blogs, and marketing collaterals like patient information brochures, corporate brochures, therapy-specific leaflets, etc.
- Should have a creative bent, a good command of English, and a practical approach.
- Liaise with digital marketing agencies to prepare monthly content/calendar for digital marketing campaigns, SEO/SEM, email marketing, and social media advertising.
- Coordinate with consultants, internal teams, external agencies, and stakeholders to ensure effective execution of marketing initiatives.
- Monitor and analyze marketing performance metrics and optimize strategies accordingly.
- Stay up-to-date with industry trends and developments to ensure the company's competitive edge.
- Strong preference for MBA (in Marketing or a related field).
- 2 to 3 years of proven experience in marketing, preferably in the healthcare domain.
- Proficiency in the use of Chat GPT, Canva, and MS Office; experience with marketing software and tools is a plus.
- Either experience in the healthcare domain or with a science, pharmacy, medical, or allied health background to grasp medical content.
Skills Required
- MBA in Marketing or related field
- 2 to 3 years of proven marketing experience
- Experience in healthcare domain or background in science, pharmacy, medical, or allied health
- Proficiency with ChatGPT, Canva, and MS Office
- Experience with SEO/SEM, email marketing, and social media advertising
- Strong written English and content development skills for web, social, and print materials
- Ability to liaise with agencies, consultants, and internal stakeholders
- Experience with marketing software/tools
Am I A Good Fit?
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.
Success! Refresh the page to see how your skills align with this role.
The Company
What We Do
Established in 2002 in Mumbai, India, Asian Heart Institute (AHI) is a premier cardiology and cardiac surgery hospital. It provides world-class cardiac care, blending clinical excellence with innovation and compassion. Recognized as one of the World's Best Specialized Hospitals in Cardiology, AHI specializes in complex heart surgeries, minimally invasive treatments, and preventive cardiology, aiming to provide patients with hope, healing, and happiness.
