We are FIRE. We are the hottest new experiential marketing firm in the city of Atlanta!
Job DescriptionFIRE, Atlanta is searching for a Marketing Associate to help plan and implement our marketing and advertising activities. Working closely with the Marketing Manager, you will prepare comprehensive action plans, including leading market research, to identify new revenue opportunities.
Responsibilities include:
- Support the implementation of marketing plans, including product positioning, campaign strategies and market strategy insights as they apply to each brand’s on-site retail event
- Be familiar with ways to analyze and understand the full marketing mix of market research and customers’ behavior
- Inject customer data and audience targeting into campaign planning
- Establish KPI goals
- Attend marketing/advertising strategy meetings and communicate new ideas and feedback regularly
- Ensures brand identity is consistent across brand imagery; handles changes and updates as necessary
- Attend and learn all product knowledge for clients and use in actual consumer interactions and marketing initiatives
Qualifications
- Degree in Marketing or a related field
- Detail-oriented and organized
- Excellent communication and presentation skills
- Strong analytical skills with a goal-oriented attitude
- Must be self-motivated, take the initiative and possess excellent interpersonal skills
We offer competitive compensation with a supportive work environment. Professional development is available as well as other company benefits. Successful applicants will be invited to schedule an interview. Send in your resume to our Hiring Manager for consideration.
Skills Required
- Degree in Marketing or a related field
- Detail-oriented and organized
- Excellent communication and presentation skills
- Strong analytical skills
- Goal-oriented attitude
- Self-motivated and able to take initiative
- Excellent interpersonal skills
What We Do
FIRE, Inc. Atlanta is an Atlanta-based experiential marketing firm providing outsourced sales and client-acquisition services for Fortune 500 companies. Its activities include face-to-face marketing presentations, product demonstrations, customer representation, brand management, customer service, new-customer acquisition, and upgrades for existing customers. The company acts as a marketing partner focused on direct customer engagement, helping clients expand customer relationships and sales.
