Marketing and Communications Intern

Posted 2 Days Ago
Be an Early Applicant
Plymouth, MI, USA
In-Office
Internship
Professional Services • Energy • Utilities
The Role
Supports marketing and business development through social media, digital content, proposals, graphic design, internal communications, events, market research, and performance analysis. The intern will use Adobe InDesign and Canva, maintain marketing and proposal materials, coordinate event communications, research clients and markets, visit project sites, participate in professional development, and present completed internship work.
Summary Generated by Built In

Description

Position Description

The Marketing and Communications Intern will support MCA’s Marketing and Business Development efforts while gaining hands-on professional experience within the Architecture, Engineering, and Construction (AEC) industry. The internship will involve projects ranging from social media, proposals, graphic design, internal communications, event planning, business development research, website and digital content, and marketing performance analysis. 

Duties & Responsibilities

Marketing and Social Media

  •  Assist with development and maintenance of the marketing content calendar. 
  • Brainstorm social media topics, campaigns, and engagement opportunities. 
  • Draft social media captions and assist with graphic development.
  • Support social media reporting, analyze performance metrics, and identify opportunities for improvement. 
  • Assist with external newsletter, website, and other digital initiatives. 
  • Participate in department planning meetings. 
  • Track and analyze selected initiatives and summarize results, lessons learned, and recommendations. 

Proposal Support

  • Participate in proposal kickoff meetings. 
  • Assist with proposal development, organization, review, and production. 
  • Create and maintain proposal folders, CRM updates, tracking, and supporting documentation. 
  • Review technical engineering and project information and help translate it into client-focused marketing content. 

Graphic Design and Brand Communication

  • Develop graphics, flyers, invitations, announcements, and other marketing materials. 
  • Complete introductory Adobe InDesign training and gain experience with Canva and other applicable platforms. 
  • Apply MCA’s established visual and written brand standards consistently. 

Internal Communications and Events

  • Draft internal announcements, Marketing Department updates, and event communications. 
  • Assist with planning internal company events, including meetings, schedules, vendor coordination, and promotional materials. 

Business Development and Research

  • Conduct client, market, industry, and business development research. 
  • Summarize findings into actionable insights and recommendations. 
  • Develop materials that support prospective client and business development initiatives. 
  • Assist with Marketing or Business Development content for internal initiatives, including but not limited to employee onboarding materials. 

Professional Development

  • Visit selected MCA project sites to gain exposure to MCA’s work and capture photographs when appropriate. 
  • Attend relevant MarketingProfs webinars or other professional development opportunities. 
  • Participate in weekly check-ins for assignment review, coaching, feedback, and career development. 
  • Develop or build on a professional portfolio highlighting internship projects, skills, and results. 
  • Present selected projects and key takeaways at the conclusion of the internship. 
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The Company
HQ: Plymouth, MI
76 Employees
Year Founded: 2009

What We Do

Metro Consulting Associates (MCA) is a multifaceted energy, land, and community development firm serving both private and public sector clients throughout the Midwestern United States and beyond. Founded in 2009 as a land surveying firm, MCA has grown to provide a diverse mix of services, talent, and technology driven by client needs and community goals to make life better.

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