Marine Sales Manager

Our client is an established marine dealership serving Mid-Atlantic boaters, with a lineup that ranges from offshore fishing and high-performance center consoles to premium pontoons. They’re looking for a hands-on Sales Manager to coach the team, set clear goals, and shape how the dealership earns customers for life.

This is an opportunity to put your stamp on the sales operation. You’ll help the team turn inquiries into real conversations, match customers with the right boat, and follow through long after the paperwork is signed. You’ll also work with Service to make sure the care a customer gets on delivery day lives up to what they experienced on the showroom floor.

If you’re the kind of leader who likes being on the dock with the team, knows when to step in and when to let someone run with a deal, and wants to build a dealership customers come back to for their next boat, we’d love to talk.

• Recruit, hire, and coach the new-boat and brokerage sales team. Set clear expectations and help each salesperson improve.
  

• Own sales goals, forecasts, and profitability. Review pricing, inventory, trades, and deals, and step in when the team needs help moving a sale forward.
  

• Run weekly pipeline reviews and make sure every lead has an owner, timely follow-up, and a clear next step in the CRM.
  

• Partner with Marketing on campaigns and boat shows, and with Finance and Service on a smooth close, delivery, and first-year ownership experience.
  

• A track record of leading a dealership sales team and improving profitable sales performance. Marine retail experience is strongly preferred; comparable dealership experience will be considered.
  

• Experience hiring and coaching salespeople, with the confidence to give direct feedback and hold people accountable.
  

• Sound judgment on pricing, trades, margins, and inventory, plus comfort using CRM reports to coach and manage the team.
  

• Working knowledge of boats and availability for weekends and boat shows as needed.