MAP | WPP Enterprise Solutions designs, builds, and operates the growth systems that competitive businesses rely on. In a world where Al is reshaping how companies drive growth, we lead clients in business transformation and marketing modernization, connecting strategy directly to execution. Our 12,000 experts in engineering and platforms, commerce, consulting, content transformation, CRM, and CX work within a unified global operating unit across 40+ markets. WPP Enterprise Solutions works alongside best-in-class partners including Adobe, AWS, Braze, Google, Microsoft, Salesforce, and Shopify, as well as innovators in AI, to deliver growth solutions tailored to the needs of our clients’ businesses.
About WPP
MAP is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel.
Marketing is being reinvented. AI agents can now turn a brief into a finished, personalized campaign in a fraction of the time, test ideas before they reach production, and free creative teams to do their boldest work. The brands that move first will reach every customer with relevance at a speed and scale that wasn't possible a year ago. We are looking for the leader who will make that happen for our US clients.
What will your day look like?As Managing Director, AI Solution Consulting, you will lead our agentic AI business in the US. You will advise C-level clients on where agents create real value, shape ecosystems that combine bespoke agents with the platforms clients already own, prove the incremental ROI, and grow a portfolio of accounts and a team to match.
- Grow & Win: Help grow and win our US portfolio with client engagement and growth teams: spotting opportunities, bringing the AI vision to pursuits, shaping proposals and commercial models beyond time and materials, and leading the AI solution through to signature.
- Strategic Advisory: Be a trusted advisor to CMOs, CDOs and CX leaders, shaping an agentic agenda that serves their strategy rather than a vendor roadmap.
- Value & ROI: Build value cases with clear baselines and attribution, so every agent we sell has a measurable route to ROI.
- Architecture & Delivery: Decide what to build bespoke and what to configure on existing platforms, and how it all works together safely as one agentic ecosystem.
- Portfolio Oversight: Partner with client engagement teams to oversee a portfolio of agentic AI programmes, ensuring they deliver outcomes, quality and client satisfaction.
- Governance & Ethics: Set the standard for responsible agentic delivery: evaluation, human oversight and governance aligned to emerging US AI regulation.
- Thought Leadership & Growth: Build and lead the US team, and be a recognised voice on agentic marketing and CX.
What success looks like in 12 months:
- A growing US agentic pipeline, with bookings against the growth target agreed when you join.
- Our global agentic delivery standard — value cases, evaluation and governance — improved with lessons from your US engagements and adopted across the team.
- A team of AI Solution Consultants hired and developing, sized to serve the pipeline you have built.
Who are you going to work with?
- Direct Leadership: Reports to the Global Head of AI Solution Consulting and Engineering.
- Internal Capabilities: You'll partner closely with our world-class AI Product, AI Engineering, Tech, Data and Client Engagement teams, so the solutions you shape are the solutions we ship.
- The Wider Network: You will work across engagement and technical capabilities to deliver as one team in a multi-agency group like WPP.
- Clients & Stakeholders: You will work directly with CMOs, CDOs, CX leaders, and C-level client executives.
- Your Team: You will build, lead, develop, and inspire a high-performing US team of AI Solution Consultants.
- 12+ years in consulting, CX or marketing technology, or AI, including 5+ years leading a portfolio, P&L or practice, working at a tech and/or marketing agency consultancy.
- A deep understanding of how marketing organizations really work (campaign planning, creative and content production, CRM and lifecycle, personalization) and where AI changes their speed, cost and creative output.
- A deep understanding of the end-to-end consumer journey, with the ability to identify where AI can transform the moments that matter, create differentiated customer experiences and unlock measurable value for clients.
- Practical fluency with today's AI and agent tools: you can demo an idea in front of a client, you know what agents can and can't reliably do yet, and you have taken generative or agentic AI from pilot to production with results you can quantify.
- A record of originating and closing multi-million programmes, with the executive presence to make AI value and risk clear to C-level audiences.
- A natural collaborator who leads through influence, building trust across engagement and technical capabilities to deliver as one team in a multi-agency group like WPP.
- Experience building, leading and inspiring high-performing teams of consultants.
WPP (MAP/VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
When you click “Apply now” below, your information is sent to MAP/VML. To learn more about how we process your personal data during when you apply for a role with us, on how you can update your information or have the information removed please read our Privacy policy. California residents should read our California Recruitment Privacy Notice.
Skills Required
- 12+ years of experience in consulting, CX, marketing technology, or AI
- 5+ years leading a portfolio, P&L, or practice
- Experience at a technology and/or marketing agency consultancy
- Deep understanding of marketing organizations, including campaign planning, creative and content production, CRM, lifecycle, and personalization
- Understanding of the end-to-end consumer journey and AI-driven customer experience transformation
- Practical fluency with current AI and agent tools
- Experience taking generative or agentic AI from pilot to production with measurable results
- Record of originating and closing multi-million-dollar programs
- Executive presence with C-level clients
- Experience building, leading, and inspiring high-performing consulting teams
- Ability to collaborate across engagement and technical teams
What We Do
As of January 1st, Wunderman Thompson MAP becomes VML MAP. New chapter. Same MAP Team. We are a diverse, global team representing over 55 nationalities, all bound by our passion for helping brands create personal connections with consumers. As the world leaders in Marketing Automation, Personalization, Loyalty, and CRM at scale, we partner with renowned brands across various industries. With our presence in 14 locations worldwide, we craft innovative solutions that resonate with global audiences. Our mission is simple: humanize the connection between brands and consumers through data-driven, personalized content across all channels. Leveraging our expertise in marketing automation, personalization, loyalty, and CRM, we empower clients to deliver scalable, efficient, and impactful experiences that drive measurable business success. We are headquartered in Copenhagen and have 14 fully integrated offices in North and Central America, Europe, and Asia. We work as "one team, multiple locations." Join the journey. Consulting - Data & AI - Content & Creative - Identity & 1to1 Paid media - Technology & Platform - Operating models & processes - Operations and Optimization
