Bank of Georgia’s Loyalty Program Management Department is looking for a Loyalty Program Manager to join our team.
At Bank of Georgia, we believe in building strong, lasting relationships with our customers. Our loyalty program, PLUS, is at the heart of this mission, and we are looking for a dynamic and driven Loyalty Projects Manager to join our team. If you are passionate about creating engaging customer experiences and thrive in a collaborative environment, we want to hear from you!
Key Responsibilities:
Loyalty Program & Campaigns
- Campaign Design & Mechanics:Design loyalty campaigns and reward mechanics (points accrual, cashback, promo rules, segment-based offers) aligned with the bank's business goals.
- End-to-End Campaign Management:Plan, launch and manage campaigns from concept to execution, coordinating with Marketing, IT, Legal and other involved teams.
- Performance & Program Economics:Monitor campaign results, costs and ROI; analyze client behavior and feedback to continuously optimize offers.
Merchant Partnerships
- Develop Merchant Partnerships:Build and maintain strong relationships with merchants, understanding their business goals and identifying collaboration opportunities within the loyalty program.
- Joint Offers & Commercial Terms:Negotiate and structure joint campaigns and partnership terms that deliver measurable value for merchants, clients and the bank.
Strategy & Collaboration
- Identify & Prioritize Initiatives:Develop and execute strategic initiatives to enhance the loyalty program, increase customer engagement, and strengthen merchant participation.
- Cross-Department Collaboration:Work closely with Corporate & SME Bankers, the Marketing teamand other involved departments to integrate loyalty offers into the bank's value proposition for business clients and ensure smooth campaign implementation and successful execution.
- Continuous Improvement & Innovation:Analyze performance data and feedback to continuously improve offers and introduce new ideas that meet evolving customer needs, ensuring mutual benefit and long-term engagement.
Qualifications:
- Experience: Minimum of 2 years of experience in loyalty/CRM, product or campaign management, partnership management, or corporate/SME banking. Experience in banking or financial services is preferred; a corporate banking or B2B relationship background is a strong plus.
- Analytical Skills:Ability to work with data, evaluate campaign performance and build business cases (advanced Excel; SQL/BI tools are a plus).
- Negotiation & Stakeholder Management:Confidence in working with external partners as well as internal teams.
- Communication Skills: Excellent verbal and written communication skills, with the ability to effectively interact with diverse teams and stakeholders.
- Time Management: Strong organizational and time management skills, with the ability to juggle multiple projects and deadlines simultaneously.
- Customer-Centric Mindset: A deep understanding of customer needs and a passion for enhancing the customer experience, including how loyalty mechanics drive customer behavior.
- Languages: Fluent Georgian and strong English.
Why Join Us?
- Impactful Work: Play a pivotal role in shaping the future of our loyalty program and making a tangible difference in our customers' lives.
- Broad Scope: Combine program design, analytics and partnership management, working with leading businesses across Georgia.
- Collaborative Environment: Work alongside a talented and dedicated team of professionals who are committed to excellence and innovation.
If you are a proactive and strategic thinker with a passion for loyalty programs and customer engagement, we invite you to apply for this exciting opportunity.
Interested candidates, please fill in the information, attach your CV and submit by clicking “apply for position now” Deadline is November 2, 2026
Skills Required
- Minimum 2 years of experience in loyalty/CRM, product or campaign management, partnership management, or corporate/SME banking
- Ability to work with data, evaluate campaign performance, and build business cases
- Advanced Excel skills
- SQL or BI tools experience
- Experience in banking or financial services
- Corporate banking or B2B relationship experience
- Negotiation and stakeholder management skills
- Excellent verbal and written communication skills
- Strong organizational and time management skills
- Customer-centric mindset and understanding of loyalty mechanics and customer behavior
- Fluent Georgian and strong English
What We Do
JSC Bank of Georgia is a leading universal bank in Georgia, providing a comprehensive range of financial services including retail, corporate, and investment banking. It focuses on digital banking, loan portfolios, and financial inclusion, serving both individual and business clients. The bank is a major financial institution in the region, known for its strong market position and commitment to providing customer-centric digital experiences and financial tools to support economic growth.
