The Role
Research, write, edit, and publish marketing, blog, case study, and website content. Conduct keyword research, apply SEO guidelines, maintain brand consistency, and collaborate with marketing and design teams to support organic traffic and broader marketing goals.
Summary Generated by Built In
Company Description
Gurully Technologies LLP is a fast-growing ed-tech company founded in 2019, focused on helping students and educational institutes achieve better outcomes through technology. The company offers a comprehensive suite of digital products, including practice platforms designed to improve exam readiness and learning effectiveness. Gurully combines the expertise of experienced educators and technology professionals to build engaging, user-friendly solutions. The team is committed to transforming education by creating tools that inspire learners to reach their full potential and support institutes in delivering high-quality instruction.
Role Description
The Jr. Content Writer will be responsible for researching, writing, and publishing clear, engaging content that promotes Gurully's products and services and drives organic traffic. This full-time, on-site role is based in Ahmedabad and involves researching industry-related topics by combining online sources, interviews, and studies, and turning that research into well-structured marketing and blog copy. The role includes preparing drafts within Content Management Systems, proofreading and editing posts before publication, and ensuring all-around consistency in style, tone, fonts, and imagery across content. The Jr. Content Writer will update website content as needed, coordinate with the marketing and design teams to illustrate articles, and conduct simple keyword research while applying SEO guidelines to increase web traffic. The person in this role will collaborate closely with cross-functional teams to ensure content aligns with brand voice and supports broader marketing goals, while staying current with content trends and best practices.
Qualifications
- 2+ years of experience in content writing across multiple platforms.
- Experience creating long-form content such as blogs, articles, and case studies.
- Experience writing content for marketing campaigns.
- Experience writing articles for magazine features and guest blog websites.
- Strong research and analytical skills, with excellent R&D ability to find the right context for a given subject.
- Familiarity with Content Management Systems for drafting and publishing content.
- Working knowledge of basic SEO guidelines and simple keyword research to improve web traffic.
- Strong proofreading and editing skills, with a keen eye for consistency in style, tone, and formatting.
- A creative mind with strong storytelling skills.
- Impeccable communication skills, both verbal and written.
- Bachelor's degree in English, Journalism, Communications, Marketing, or a related field, or equivalent practical experience.
- Prior experience within ed-tech or a fast-paced digital environment is an advantage.
Skills Required
- 2+ years of experience in content writing across multiple platforms
- Experience creating long-form content, including blogs, articles, and case studies
- Experience writing content for marketing campaigns
- Experience writing magazine features and guest blog articles
- Strong research and analytical skills
- Familiarity with Content Management Systems for drafting and publishing
- Working knowledge of basic SEO guidelines and keyword research
- Strong proofreading and editing skills
- Strong storytelling and creative writing skills
- Excellent verbal and written communication skills
- Bachelor’s degree in English, Journalism, Communications, Marketing, or a related field, or equivalent practical experience
- Prior experience in ed-tech or a fast-paced digital environment
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The Company
What We Do
Gurully is an education-technology platform focused on English-language proficiency test preparation. It provides AI-powered practice and mock tests, instant scoring, detailed feedback, performance analytics, and preparation resources for PTE, IELTS, Duolingo English Test, and CELPIP. The platform serves students and institutes, helping learners improve exam performance and pursue study-abroad goals through accessible, technology-enabled language learning with personalized insights and structured practice workflows.
