Internet Sales Manager

Posted 5 Days Ago
Be an Early Applicant
Mobile, AL, USA
In-Office
Entry level
Automotive • Professional Services • Retail • Transportation
The Role
Leads automotive internet sales operations by managing digital leads, supervising and developing an internet sales or BDC team, optimizing CRM pipelines, improving online-to-showroom conversions, coordinating with marketing, analyzing lead performance, and ensuring a seamless customer buying experience. The role also includes deal coordination, appointment setting, digital communication training, and compliance with company policies.
Summary Generated by Built In

Automotive Internet Sales Manager

 

We are a leading automotive dealership committed to providing an exceptional car-buying and service experience. We provide a positive, professional work environment, aggressive pay plans with career advancement opportunities, and the best training in the industry.


Job Summary


We’re looking for a dynamic Automotive Internet Sales Manager to lead and optimize our digital sales operations.  In this role, you’ll be responsible for managing inbound internet leads, driving online-to-showroom conversions, and developing a high-performing team focused on delivering a seamless, modern customer experience.


Responsibilities:


  • Manage all incoming internet leads (website, third-party platforms, social media, and chat) to ensure timely and effective follow-up.
  • Recruit, hire, train, and oversee a high-performing internet sales team or BDC representatives.
  • Develop and implement processes for handling digital inquiries, including email, phone, and text communication strategies.
  • Work closely with the sales desk to structure deals and ensure smooth transition from online inquiry to showroom sale.
  • Utilize CRM tools to track customer interactions, manage pipelines, and ensure consistent follow-up.
  • Analyze lead sources and campaign performance to improve ROI and overall lead quality.
  • Coordinate with marketing to optimize online presence, including inventory listings, pricing strategy, and promotions.
  • Ensure a high level of customer satisfaction by delivering a transparent, efficient, and customer-focused buying experience.
  • Train and coach team members on best practices for digital communication, objection handling, and appointment setting.
  • Comply with all company policies, procedures, and safety standards.
  • Other duties as assigned.

Qualifications:


  • Proven experience in automotive sales with a strong focus on Internet/BDC or digital lead management.
  • Demonstrated success in handling high-volume internet leads and converting them into appointments and sales.
  • Strong understanding of CRM systems, digital retailing tools, and online lead platforms (AutoTrader, Cars.com, etc.).
  • Excellent written and verbal communication skills, with the ability to engage customers digitally.
  • Data-driven mindset with the ability to analyze performance metrics and adjust strategies accordingly.
  • Strong leadership and team development skills.
  • Highly organized with the ability to manage multiple priorities in a fast-paced environment.
  • Valid driver’s license and a clean driving record.

 

 

We offer best in class industry benefits:


  • Competitive pay
  • Medical, Dental and Vision Plans
  • Paid Holidays & PTO
  • Short and Long-Term Disability
  • Paid Life Insurance
  • 401(k) Retirement Plan
  • Vehicle Purchase Discounts
  • Employee Discounts on Parts and Service Repairs
  • Aggressive Employee Referral Program with Bonus Opportunities

You must be at least 18 years of age to apply.  We are an equal opportunity employer and drug-free workplace.


Skills Required

  • Proven experience in automotive sales with a strong focus on Internet, BDC, or digital lead management
  • Demonstrated success handling high-volume internet leads and converting them into appointments and sales
  • Strong understanding of CRM systems, digital retailing tools, and online lead platforms such as AutoTrader and Cars.com
  • Excellent written and verbal communication skills, including the ability to engage customers digitally
  • Data-driven mindset with the ability to analyze performance metrics and adjust strategies
  • Strong leadership and team development skills
  • Highly organized with the ability to manage multiple priorities in a fast-paced environment
  • Valid driver's license and clean driving record
  • At least 18 years of age
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The Company

What We Do

Toyota West Mobile is a premier automotive dealership in Mobile, Alabama, specializing in new and certified pre-owned Toyota vehicles. The company offers a wide selection of models, competitive financing, and leasing options. Additionally, they operate a professional service center staffed by certified technicians providing expert maintenance and repairs using genuine OEM Toyota parts to ensure vehicle safety and longevity.

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