POSITION SUMMARY:
The primary responsibility of our Integrated Marketing Manager is to develop new advertising partners and maintain existing advertisers through prospecting and great client service.
BEHAVIORAL PROFILE:
Ideal candidates will excel at presenting conceptual marketing plans to local, direct decision makers. Candidates will have excellent prospecting skills, enjoy relationship building and be superb problem-solvers. We are looking for someone who is creative, tenacious, ethical and motivated to get results that will help our local businesses grow their businesses, understands marketing, media and metrics.
PERFORMANCE OBJECTIVES:
- Develops and maintains relationships. Builds and maintains relationships with other individuals or organizations to help achieve business goals.
- Demonstrate flexibility/resilience. Adapt to and work effectively with a variety of situations, individuals, or groups. Adapt approaches as the requirements of a situation change. Manage pressure effectively and cope well with setbacks.
- Builds rapport. Easily establishes rapport and shares personal information to create common ground.
- Strives for results. Drives for results and focuses on improving performance outcomes.
- Strives for success. Gains internal satisfaction from accomplishing personal and business objectives.
- Exudes confidence. Projects an appropriate degree of self-confidence and personal capability to accomplish a task.
- Gains buy-in. Explores alternatives and positions to reach outcomes that gain support from all parties.
- Demonstrates curiosity. Has an underlying curiosity and desire to know more, taking the initiative to learn new information.
- Communicate articulately. Speak clearly and concisely, and demonstrate skill in using expressiveness to convey important points in verbal communication with everyone associated with Desert Valley Media Group
- Builds customer loyalty. Focuses efforts on discovering and meeting customer needs and expectations.
QUALIFICATIONS:
- College degree preferred
- Must be proficient in Microsoft Windows, Outlook, Word, Excel, and Power Point, Nielsen/Tapscan & Scarborough
- Minimum (2) years of media & radio
- New business development experience preferred.
- Experience utilizing CRM systems, quantitative and qualitative research resource tools preferred.
Skills Required
- Proficiency in Microsoft Windows, Outlook, Word, Excel, and PowerPoint
- Proficiency in Nielsen/Tapscan and Scarborough
- Minimum two years of media and radio experience
- College degree
- New business development experience
- Experience utilizing CRM systems and quantitative and qualitative research resource tools
What We Do
Desert Valley Media Group is a Phoenix-area local media company that operates radio stations and offers broadcast, digital, and video services. Its portfolio includes music stations Power 98.3/96.1, HOT 97.5/103.9, and The Wow Factor, plus the Chosen Rival esports platform. DVMG Digital provides digital marketing and advertising, while DVMG 360 delivers video production. The company serves Phoenix-area listeners, businesses, and advertisers.
