In-house content creator

Reposted 15 Hours Ago
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New York City, NY, USA
In-Office
30-35 Hourly
Mid level
AdTech • Artificial Intelligence • Marketing Tech • Software
The Role
The In-house Content Creator will produce, film, and improvise short-form video ads, collaborating with strategists and managing content workflows for effective marketing campaigns.
Summary Generated by Built In

ABOUT

Newform is a performance marketing agency that oversees ~100m/yr in spend for tech and mobile brands. We help category disruptors (Betr, ElevenLabs, Binance etc) scale paid social with our short-form content-led approach. We have an in-house content team that creates thousands of human ads a month with the goal of driving efficient growth for our clients. Our ads are seen by hundreds of millions of people. One in ten people with a phone has seen a newform ad.

THE ROLE

As an in-house content creator, you will be responsible for executing the vision set by creative strategists. You will perform both direct scripts and improvise concepts sent to you by the creative strategy team. This role is ideal for someone who can be both talent (on-camera) and producer, creating content that feels native, converts, and can be produced at scale.

RESPONSIBILITIES

  • Create dozens of short-form video ads a day

  • Be able to learn the ins and outs of repeatable creative formats (e.g., fake podcast, different types of skits, street interviews, etc)

  • Collaborate with the creative strategy team to interpret results and ship iterations (new hooks, angles, openings, pacing, CTAs, thumbnails).

  • Maintain a content pipeline: content calendar, shot lists, asset management, and versioning.

  • Stay current on platform trends, creator formats, audio, editing styles, and best practices—then translate them into winning assets.

  • Ensure content aligns with brand voice, product claims, and compliance guidelines.

REQUIREMENTS

  • MUST have hands-on experience with being on camera (ideally ads made for paid social)

  • Strong communication and organizational skills

  • A sharp eye for what makes a winning paid ad creative

  • Ability to manage creative production workflows

BENEFITS

  • This is a part-time in-office position (NYC). Employees are expected to be in office 1-3 days/week.

  • Competitive compensation (30-35/hr).

  • Competitive bonus (top creators earn 1k/mo in bonuses)

  • Get to be the face of some of the fastest-growing companies in the world

  • Clear pipeline to a full-time creative strategist role with higher compensation

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The Company
HQ: New York, New York
47 Employees

What We Do

NewForm is the next generation of marketers building powerful tools and delivering world-class creative services to redefine what's possible in performance marketing. We build technology that empowers marketing teams—like WillBot, our AI performance marketing agent that instantly integrates with your ad platforms, analyzes creative, and delivers actionable insights through natural language. At the same time, we're a tech-enabled agency delivering cutting-edge creative strategy and self targeted content, combining human expertise with our latest technology.

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