Founded in 1996, GONG has grown from a pioneering French surf brand into a fast-scaling international player, driven by one mission: sharing our passion for board sports with the world.
Today, with 100+ employees and €30M turnover, GONG is expanding rapidly, blending innovation, lifestyle, and performance across Surf, SUP, Kite, and Wing Foil.
Our DNA is simple: Sharing.
Sharing our creations.
Sharing our know-how.
Sharing our lifestyle.
And above all, sharing with everyone.
Our model is disruptive.
By cutting out intermediaries, GONG makes premium gear accessible to all: expert advice, flawless service, unbeatable prices.
The result: Everyone can enjoy the water at the highest level.
Job OpportunityWe are looking for a Head of Growth (Marketing) to drive GONG’s global growth and scale the brand internationally. Reporting directly to Patrice Guénolé, this role is at the heart of our transformation into a global icon.
You will be the architect of a data-driven marketing engine, combining creativity, performance, and cutting-edge technology to fuel our next stage of growth.
Your MissionBuild and execute a bold, ROI-driven marketing strategy.
Lead all paid media channels (Meta, Google, TikTok, YouTube) and push performance to the next level.
Design a powerful CRM and loyalty engine (Klaviyo, Shopify, Brevo) that maximizes Customer Lifetime Value.
Harness AI and data science to personalize journeys, predict behaviour, and unlock growth opportunities.
Turn insight into action through advanced analytics and clear KPI reporting.
Partner with Communication, Product, and E-commerce to deliver seamless launches and campaigns.
👉 A role for a visionary leader who can balance strategy and execution, with the ambition to take a disruptive brand global.
Your ProfileWe’re looking for a growth leader with the vision, expertise, and passion to match our ambitions:
With a solid knowledge of our universe through:
Professional experience in the industry
Active practice of our sports
Deep understanding of products and surf culture
Hands-on use of our equipment
Proven track record (7–10 years) in marketing leadership, performance marketing, or growth strategy in a DNVB or e-commerce environment.
Strong mastery of Ads (Meta, Google, TikTok, YouTube) with a data-first mindset.
Deep expertise in CRM, retention, and marketing automation with focus on CLV.
Advanced skills in analytics (GA, Looker, attribution) and comfort with data-driven decision-making.
Hands-on experience integrating AI into marketing workflows.
Strong leadership, analytical mindset, and culture of experimentation.
Fluent English & French. Other languages are a plus.
Skills Required
- 7-10 years in marketing leadership, performance marketing, or growth strategy in a DNVB or e-commerce environment
- Proven mastery of Ads platforms (Meta, Google Ads, TikTok, YouTube) with a data-first mindset
- Deep expertise in CRM, retention, and marketing automation (Klaviyo, Shopify, Brevo) focused on Customer Lifetime Value
- Advanced analytics skills (Google Analytics, Looker, attribution modeling) and KPI-driven reporting
- Hands-on experience integrating AI into marketing workflows and personalization
- Strong leadership, analytical mindset, and culture of experimentation
- Professional experience in the surf/board-sports industry and deep product/culture knowledge
- Active practice of surf/board sports and hands-on use of equipment
- Fluent English and French
- Other languages
What We Do
Gong is a revenue artificial intelligence software company that provides an AI operating system for go-to-market teams. Its platform captures and analyzes customer interactions, turns revenue data into actionable insights, and supports sales engagement, forecasting, enablement, customer success, and revenue operations. Gong’s tools help organizations understand customers, automate critical workflows, improve productivity and predictability, and increase win rates and revenue.
