GTM Lead

Posted Yesterday
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New York, NY, USA
In-Office
100K-201K Annually
Mid level
Fintech • HR Tech • Payments • Software
The Role
Lead growth experiments end-to-end to drive activation, 30-day retention, referrals, and channel expansion. Build onboarding, retention/expansion programs, analytics and automation, and scale successful experiments across SEO, partnerships, and community, working closely with product, CEO, and ops.
Summary Generated by Built In

GTM Lead

The Role

We are hiring a Head of Growth to own the experiment engine. This is a hands-on role for someone who has built growth loops before and wants to do it again with a product that has real traction and real customers.

You will own activation, retention, referrals, and channel expansion. You will work closely with the CEO, product, and operations to find the fastest path to more revenue. The job is not to have all the answers. It is to test fast, learn faster, and scale what works.

What You'll Own

  • Growth experiments from hypothesis to result to scale

  • Activation and onboarding for new customers

  • Retention and expansion within existing accounts

  • Referral programs and organic growth loops

  • Channel testing across SEO, partnerships, and community

  • Growth analytics, dashboards, and attribution

  • Tooling and automation that removes friction from the funnel

What Success Looks Like

  • A repeatable experiment engine the whole team can run

  • Meaningful lift in activation and 30-day retention

  • Clear data on which channels work and why

  • Referral and expansion programs that drive real revenue

  • Leadership always knows what is working and what is next

About You

  • 3 to 6 years in growth, product growth, or sales

  • You have owned experiments end to end and shipped results

  • Strong with data. Comfortable in SQL, Mixpanel, or similar tools

  • Early stage startup experience preferred

  • Builder mindset. You do not wait for perfect resources to get started

  • Clear communicator who can turn findings into action fast

Why Thera

  • Real customers. Real data. Real problems to solve

  • Direct access to product and leadership

  • Freedom to run real experiments with real budgets

  • A product with strong retention because people genuinely need it

This role includes competitive base pay and equity.

About Thera

Thera is building the financial OS for modern SMBs. Payroll, payments, treasury, spend, accounting, and docs in one integrated platform. We are backed by Y Combinator, 10X Founders, Zillionize, and Amino Capital. We sell into real operators. Founders, finance leaders, and business owners who care about execution, trust, and saving time.

Skills Required

  • 3 to 6 years in growth, product growth, or sales
  • Owned growth experiments end to end and shipped measurable results
  • Strong with data; comfortable in SQL, Mixpanel, or similar analytics tools
  • Early-stage startup experience
  • Builder mindset and ability to start with limited resources
  • Clear communicator who can turn findings into action quickly
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The Company
29 Employees

What We Do

Thera is a financial technology company providing a comprehensive payroll and payments platform tailored for startups, small businesses, and global teams. It serves as a financial OS for modern SMBs, offering an AI-native ecosystem that integrates global payroll, treasury, spend management, and invoicing. The platform helps organizations streamline their financial workflows through automation, instant payouts, and flexible payment options for international compliance.

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