Who Are We?
Welltech is a global wellness technology company with Ukrainian roots. Our mission is to build and scale wellness apps globally through state-of-the-art, tech-driven performance marketing.
We are one of the most established players in the wellness app space, and we are accelerating. Over 25.5 million people across the world use our apps — Muscle Booster, Yoga-Go, and WalkFit — to build healthier habits, move more, and feel better every day. Every subscription represents a real person making a real change in their life, and we take that seriously.
With 500+ people across hubs in Cyprus, Ukraine, Poland, Spain, and the UK, we combine the scale of a market leader and the drive of a team that's just getting started.
About the role:
As a Growth Product Manager, you will create and optimize acquisition funnels for one of our health and fitness apps, with a strong focus on subscription conversion, ARPU growth, and audience expansion. You will combine data, experimentation, and user insight to design meaningful funnel and monetization improvements that reach and help millions of users.
What you’ll do
Generate and prioritize hypotheses to improve the conversion and ARPU of our quiz funnels which drive the majority of new user acquisition
Own end-to-end funnel experiments: plan, launch, analyze, and iterate via A/B tests
Develop deep funnel insight through analytics, user feedback, competitor research, and learning from our experiment history
Support acquisition by building tailored end-to-end experiences for different audiences and traffic sources
Partner closely with design, engineering, analytics, content, and product teams to ship funnel improvements
Continuously translate experiment results into stronger follow-up hypotheses and next tests
Manage users' expectations on their way to a healthier life and create a bridge between creative, funnel and product
Create new, innovative funnel concepts that capture emerging health and fitness trends
Your professional qualities
3+ years in Growth, Product, Product Marketing or CRO/Experimentation roles
Strong experimentation expertise and understanding of A/B testing methods
Solid UX and user research knowledge
Strong analytical skills and comfort working with product data
English proficiency B2+
Candidate journey: ⭕️ Recruiter call --> ⭕️ Meet the Hiring Manager--> ⭕️ Business Case --> ⭕️Skills interview.
Skills Required
- 3+ years of experience in Growth, Product, Product Marketing, or CRO/Experimentation roles
- Strong experimentation expertise and understanding of A/B testing methods
- Solid UX and user research knowledge
- Strong analytical skills and comfort working with product data
- English proficiency at B2 level or higher
What We Do
Welcome to Welltech – a global IT powerhouse specializing in cutting-edge Health & Fitness mobile applications. With an impressive 200M+ installs, and a suite of 5 revolutionary apps, we have positively impacted millions of users, fostering healthy habits and overall well-being. With a solid six-year presence in the international market, Welltech boasts a dynamic team of over 600 passionate professionals across the globe. Headquarted in Cyprus, our reach extends across us, Ukraine, Poland, the UK, and Spain, bringing together diverse talents and perspectives. From intuitive nutrition trackers to innovative fitness solutions, we're empowering individuals to embark on a transformative journey toward optimal health and happiness. But we don't stop there. At Welltech, we're not just breaking boundaries; we're reshaping the future of nutrition, wellness, mindfulness, and fitness. The exciting part: Our mission goes beyond mere app development. We're building a holistic ecosystem of products designed to seamlessly integrate well-being into every facet of life. Join us at Welltech and be part of a revolution that's redefining what it means to live well in the digital age.
