Head of Marketing

Reposted 24 Days Ago
San Francisco, CA, USA
In-Office
Mid level
Healthtech • Software
The Role
The Founding Growth Lead will build growth strategies to scale Lassie's customer base and ARR while leveraging AI-driven tools and experimentation.
Summary Generated by Built In

Our mission is to help small businesses run themselves. We’re starting with doctors’ offices, building autonomous systems that handle busywork and complete the workflows that keep the office moving every day. Our team is small, flat, and ambitious. We value craft, intellectual rigor, and direct communication.

About the role

As Lassie's Head of Marketing, you'll be responsible for turning customer love into compounding demand. You'll connect product, data, marketing, sales, and customer insight to find the repeatable, scalable channels and messages that help Lassie reach far more doctors' offices efficiently. Think of this role as Lassie's Matt Epstein.

You'll be in strong company. You'll partner directly with Lassie's CEO, who scaled Robinhood's referral program as its first growth lead. On Lassie's cap table, you'll find leading growth operators like Brian Balfour, former VP of Growth at HubSpot and founder of Reforge (one of the most respected growth courses in the industry), or John Egan, an engineering leader with deep growth experience at companies like Anthropic and Pinterest.


What you'll do
  • Own the growth system across acquisition, activation, and retention

  • Use customer insight, data, and experimentation to find the channels and messages that scale

  • Turn what's working into repeatable growth loops

What we're looking for
  • You have 5+ years of experience finding and scaling growth loops

  • You've worked at an early-stage startup

  • You bring rigor of thought: not only did you get a growth loop to work, but you can also articulate what you did and replicate it in a different context

  • You already use AI tools daily to build and operate, and you're excited to figure out how AI reshapes distribution and growth strategy from the ground up

Joining us

To start, you'll have a handful of conversations with our team and founders. If there is mutual excitement, we'll invite you to the office where you'll work on a small project and meet the team.

Skills Required

  • Early-stage startup experience
  • Growth experience in B2B SaaS
  • Software engineering skills
  • Strong copywriting ability
  • Ability to sell on a live demo call
Am I A Good Fit?
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The Company
HQ: San Francisco, CA
17 Employees

What We Do

We're building the operating system for independent doctors. Our mission is to put their business on autopilot so they can focus on providing the best care for their patients.

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