Founder’s Associate / Founder’s Office

Posted Yesterday
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London, Greater London, England, GBR
In-Office
Mid level
eCommerce • Fitness • Retail
The Role
Founder’s Associate acting as an extension of the CEO across strategic execution, operations, product insight, hiring, culture, and special projects. Responsibilities include managing priorities, driving cross-functional initiatives, preparing investor and board materials, building dashboards and AI-enabled systems, coordinating events and relationships, supporting hiring, and improving company operating rhythms. The role requires high agency, analytical judgment, strong communication, discretion, and comfort handling both strategic and administrative work.
Summary Generated by Built In

MAGIC AI is building the AI-powered fitness company of the future. We are looking for an exceptional, high-agency generalist to work directly with our Founder & CEO, Varun Bhanot.

This is not a diary-management or “assistant” role. You will be an extension of the CEO and a force multiplier for the company: taking ambiguous problems, creating clarity, building the right systems, and driving work through to completion.

You’ll work across strategy, operations, product insight, hiring, culture and special projects. One week you may be preparing an investor or board narrative, building a decision-making dashboard, or running a hiring process. Next, you may be co-ordinating one of our retail stores, leading an internal event, or coordinating a cross-functional launch.
You will get a front row seat in how to build a company from the very top, but if you are thinking of leaving in 6 months, please do not apply. This role is ideal for someone who wants to become a Chief of Staff, senior startup operator, or founder - but who is equally happy solving the unglamorous operational problems that make a fast-growing company work.


Requirements

What you’ll own

CEO Office and strategic execution
  • Run the CEO’s priority tracker: turn decisions from leadership meetings into named owners, next actions and deadlines; chase progress and escalate blockers.
  • Own the follow-through on the projects that cut across teams—for example fundraising announcements, retail launches, leadership offsites, major hires, new operating systems and company events.
  • Build simple decision briefs when Varun needs to choose: the context, options, numbers, recommendation and the decision required.
  • Prepare Varun for high-stakes meetings with investors, board members, partners, candidates and press: agenda, attendee context, key messages, materials, follow-ups and a clear record of commitments.
  • Coordinate investor and board requests: keep the data room, key metrics, financial-model inputs, updates and supporting materials accurate and moving.
  • Identify where work is stuck—for example between product, growth, finance and operations—and convene the right people to resolve it rather than letting it drift.
  • Own selected external relationships end-to-end: scheduling, briefing, communications, actions and follow-up.
  • Act as a trusted extension of the CEO: handle sensitive company, people and commercial matters with sound judgment, pace and discretion.
  • Step up to take tasks off the CEO’s plate!
Data, systems and AI
  • Build lightweight systems, dashboards and automations that improve how MAGIC makes decisions.
  • Use AI tools to accelerate research, analysis, writing, project management and internal workflows.
  • Help create a reliable operating cadence around key company metrics, priorities and actions.
  • Turn messy information into clear recommendations - not just slides or spreadsheets.
Culture, brand and company experience
  • Help build a high-performance, high-care culture as the company scales.
  • Be the CHIEF Celebrator at the company - finding moments to celebrate for individuals as well as the company.
  • Own selected company rituals, recognition, internal communications, office experience and team events - aligned to our legendary PUNCH culture.
  • Protect the quality and consistency of MAGIC’s brand across internal and external touchpoints.
  • Take pride in the details—from a leadership offsite, whole company away days, weekly celebratory moments to the quality of a candidate's/new joiner’s experience.
Operational range
  • Support hiring, onboarding, finance/admin coordination, PR, partnerships and external events where needed.
  • Be comfortable handling both high-leverage strategic work and essential operational detail.
  • Build processes that reduce dependency on the Founder over time.

What we’re looking for

  • High agency: You see a problem, form a view, and move it forward without waiting for perfect instructions.
  • Exceptional operator: You can bring structure to ambiguity, manage multiple threads, and finish what you start.
  • Strong analytical judgment: You are comfortable with metrics, financial logic and business trade-offs.
  • AI-native builder: You use modern AI tools to create leverage—not simply to generate output.
  • Excellent communicator: You can write clearly, communicate confidently with senior stakeholders, and tailor your style to the audience.
  • Customer instinct: You care about what customers actually experience and can turn qualitative feedback into action.
  • Low ego, high standards: You will happily organise an office detail when needed, but you think at company level.
  • Long-term ambition: You want to grow into a senior operator, Chief of Staff or founder-level role.

Experience

  • 3+ years in a high-performance environment: startup, consulting, investing, founder’s office, operations, product/growth, or similar.
  • Evidence of having owned complex projects with limited direction.
  • Experience building systems, analysing data, or using AI/automation tools is a strong advantage.
  • Startup experience is preferred; we care more about slope, judgment and ownership than pedigree.

What success looks like after 12 months

  • The CEO and leadership team have more clarity, stronger follow-through and fewer dropped balls.
  • MAGIC has better operating rhythms, clearer decision support and more useful internal systems.
  • Important initiatives move faster because someone takes full ownership across functions.
  • Customer insight more consistently influences product, retention and growth decisions.
  • The company feels more intentional—internally and externally—as it scales.

Why MAGIC AI

  • Work directly with the Founder/CEO at a pivotal stage of company growth.
  • Meaningful ownership from day one, including share options.
  • A genuine path toward Chief of Staff, senior operator or future founder roles.
  • Hybrid working from our London HQ, with an ambitious, kind and highly driven team.
  • Competitive salary, share options, learning budget, unlimited holiday, team socials, Lunch Club, Run Club, and a full MAGIC AI Mirror bundle.

Benefits
    • Competitive Salary.
    • Equity Share Options in the company.
    • An impact from day one. Our business is scaling by the day. You'll work on ambitious projects, and your contribution will significantly impact the success of MAGIC AI now and in the future.
    • Our legendary team culture aligned to our PUNCH values.
    • Unlimited Holiday (self-directed time off)
    • Free MAGIC AI Mirror with full package.
    • Flexible Home/Hybrid Working from our London HQ (2 days WFH per week)
    • Brand new Macbook or other.
    • Weekly Free Lunch Club
    • Daily Unlimited Barista Coffee
    • Weekly Snackboxes
    • Quarterly Off-sites and regular FUN team socials!

Skills Required

  • 3+ years of experience in a high-performance environment such as a startup, consulting, investing, founder’s office, operations, product, or growth
  • Evidence of owning complex projects with limited direction
  • High agency and ability to move ambiguous problems forward independently
  • Exceptional operational ability, including managing multiple workstreams and completing tasks
  • Strong analytical judgment and comfort with metrics, financial logic, and business trade-offs
  • Excellent written and verbal communication skills with senior stakeholders
  • Customer instinct and ability to turn qualitative feedback into action
  • Experience building systems, analyzing data, or using AI and automation tools
  • Startup experience
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The Company
HQ: London
14 Employees
Year Founded: 2021

What We Do

MAGIC uses computer vision, connected weights and 3D cameras to deliver personal training by the world's best athletes at home. MAGIC is the first in the world to allow users to perform exercises in front of an intelligent hologram mirror which uses our own custom computer vision software to correct real-time form, rep count, and give live feedback to give a completely hyper-personalised workout. We have combined this with our patent-pending dumbbells and co-created workout content with the world's leading athletes. Similar to how Masterclass.com has done for the higher arts, we enable anyone to be coached by the world’s best in sport, strength, yoga, boxing, dance etc. Users get 1:1 hyper-personalised tracking and feedback as if being personally trained + corrected by them -- but without having to pay £100s a week in typical personal training fees. We are stocked in Selfridges, were named Techround’s #1 IoT startup 2021 and were recently backed by Virgin Startup. We are venture capital backed by 2 leading multi $billion VC funds who also invested in unicorns: Grover, Scalapay and Onfido as well as the founders/angels from Spotify, Stripe, Facebook, Hopin and Tough Mudder.

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